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United States

CData Software was looking for a Technical Product Marketing Manager

CData Software is looking for a Technical Product Marketing Manager to join our team. You will be responsible for translating deep technical capabilities into clear, differentiated value for product leaders and engineering VPs, serving as a strategic partner to product, sales, and marketing leadership.

What You'll Do

  • Develop positioning of Embedded offerings across ISV use cases—analytics, copilots/AI features, workflow/automation, and data ingestion.
  • Define competitive strategy against build-in-house, unified API providers, and embedded iPaaS grounded in technical accuracy.
  • Help lead market development for embedded connectivity in the AI era, reinforcing CData as the standard for enterprise-grade embedded data access.
  • Partner cross-functionally to define and execute quarterly and annual GTM strategies, owning growth performance for the embedded market.
  • Overhaul and uplift embedded GTM presence (collateral, sales enablement tools, website) with new AI-oriented visual identity and brand voice.
  • Create technical content that meets the expectations of engineering evaluators—architecture guides, implementation patterns, integration reference docs, and security explanations.
  • Build clear value narratives around the core pillars of Embedded.

Team & Environment

You will be a strategic partner to product, sales, and marketing leadership.

Required Skills
Product MarketingTechnical MarketingMarket AnalysisCompetitive AnalysisMessagingPositioningGo-to-Market StrategyProduct LaunchesSales EnablementContent CreationTechnical DemosAnalyst RelationsCustomer Advocacy Product MarketingTechnical MarketingMarket AnalysisCompetitive AnalysisMessagingPositioningGo-to-Market StrategyProduct LaunchesSales EnablementContent CreationTechnical DemosAnalyst RelationsCustomer Advocacy
About company
CData Software
CData is the real-time data connectivity company powering the world’s leading software platforms. Connect AI Embedded and our embedded connectors provide governed, SQL-based access to 350+ enterprise data sources—delivered as white-labeled, enterprise-grade components inside our ISV customers’ products.
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Job Details
Department Product Management
Category product
Posted 2 months ago