Kaufland e-commerce is looking for a Social Media Redakteur (all genders) on a part-time basis (25h/week) to join our Employer Branding team. This is a fixed-term position for one year as a parental leave replacement, where you'll create authentic content and help shape our social media presence.
What You'll Do
- Plan, create, and publish authentic text, image, and video content for social media channels (LinkedIn, Instagram, Facebook).
- Plan and coordinate content production days (primarily for video) on-site at our Cologne office, approximately every 1-2 months.
- Analyze social media performance and derive recommendations for our content strategy.
- Monitor current trends, proactively bring in new ideas for target-group-relevant content formats, and maintain them in the editorial plan.
- Support the employer branding team with editorial tasks such as writing and publishing blog posts and other content for the career page.
- Work closely with the Employer Branding and HR team.
What We're Looking For
- A completed degree in editorial, marketing, communications, or a similar field.
- First professional experience in social media and/or employer branding.
- You feel comfortable on LinkedIn and Instagram and have a feel for suitable content formats.
- First experience with common social media tools.
- Excellent verbal and written communication skills in German (C2) and English (C1), with the ability to adapt flexibly to tone of voice and write appealing texts.
- Experience with Canva and creating visually appealing content.
- You enjoy teamwork and want to help build the brand awareness of Kaufland e-commerce.
- You enjoy working in an international environment.
Nice to Have
- Enthusiasm for new technologies and AI to make the creation process as effective as possible.
Technical Stack
- Canva
- Common social media tools
Team & Environment
You'll be part of an in-house editorial team within online marketing, working as the homebase. The role involves close collaboration with the Employer Branding and HR team.
Benefits & Compensation
- 30 days vacation per year.
- Flexible work location: remote (within Germany) or at offices in Cologne, Darmstadt, Düsseldorf, or a co-working space in Berlin.
- Urban Sports Club and RSG Group Fitness Studios: special conditions for fitness, swimming, yoga, etc.
- Mental Well-Being support via Instahelp, a digital platform for psychological online counseling.
- Option for a sabbatical after a certain time with the team.
- Option for Pluxee restaurant vouchers for tax-advantaged meal subsidies.
- Subsidized Deutschlandticket subscription for mobility.
- Corporate Benefits: attractive discounts with strong brands.
- Free choice of hardware: Mac or Lenovo.
- Growth boost: online language learning offers, diverse in-house training, automated 360-degree feedback.
- Dynamic culture with flat hierarchies, start-up mentality, and an international team from over 65 nations.
- Team integration: digital onboarding journey, buddy program, regular team and company events, All-Hands meetings.
Work Mode
This is a hybrid role. You can work remotely from anywhere within Germany, or from our offices in Cologne, Darmstadt, Düsseldorf, or a co-working space in Berlin.
Kaufland e-commerce is a signatory of the Charta der Vielfalt. Applications from all people are welcome – regardless of skin color, sexual orientation, gender identity, age, disability, ethnic origin, religion, and worldview.
