As the Senior Partner Marketing Manager, you will shape and deliver strategic marketing initiatives in collaboration with key ERP, channel, and technology partners. Your primary focus will be creating and implementing go-to-market plans that generate measurable business impact—driving product adoption, qualified pipeline, and revenue growth.
Key Responsibilities
- Design and manage joint marketing programs with top-tier partners, overseeing execution from concept to performance review
- Lead end-to-end co-marketing campaigns, including campaign briefs, messaging alignment, launch coordination, and results analysis
- Work closely with sales, product marketing, and partner teams to ensure seamless program delivery and proper tracking of partner-generated leads
- Develop and maintain marketing resources and portal content used by partners to promote and sell the solution effectively
- Monitor and report on the performance of partner marketing activities, linking efforts directly to pipeline sourced or influenced by partners
Impact & Collaboration
This role plays a central part in scaling the partner ecosystem by enabling partners with compelling, consistent messaging and coordinated campaigns. You will act as a marketing liaison between internal teams and external partners, ensuring alignment and clarity across all initiatives.
