Lead the execution of marketing initiatives for the consumer finance sector, focusing on credit cards and financial services. This role centers on building and delivering multi-channel campaigns that drive engagement, support sales, and generate measurable pipeline growth.
Key Responsibilities
- Execute comprehensive marketing plans across digital channels, events, content, and partnerships to build demand and track performance
- Develop marketing materials including email campaigns, presentations, case studies, and sales tools that shorten the sales cycle
- Translate advanced analytics, artificial intelligence, and automation capabilities into clear, actionable messaging for financial industry audiences
- Manage market-facing programs such as webinars, industry forums, and events—coordinating internally and with partners to increase visibility
- Analyze market trends, competitive dynamics, and customer insights to guide campaign strategy and uncover new opportunities
- Work closely with Sales, Product, and Marketing teams to align messaging, especially around emerging AI and automation offerings
Qualifications and Expectations
Successful candidates will have proven experience executing marketing strategies in financial services, with a focus on campaign management and content development. You must be skilled at turning complex technical concepts into accessible, persuasive messaging. Reporting to the Vice President of Marketing, this position requires residency in Southern California, with occasional presence at the Costa Mesa office.
