Arcesium is hiring a Product Marketing Lead

Arcesium is seeking a Product Marketing Lead to define and scale how Builder is positioned, differentiated, and adopted in the market. This strategic role focuses on defining category language, shaping industry perception, enabling revenue teams, and ensuring Builder wins in competitive environments.

What You'll Do

• Define and continuously refine Builder’s positioning as the AI product development platform, establishing a clear, durable, and differentiated narrative.
• Translate Context, Collaboration, and Trust into compelling enterprise value aligned to executive priorities such as velocity, capital efficiency, governance, and risk reduction.
• Shape category language and competitive positioning against AI IDEs, AI prototyping tools, autonomous agents, and headless CMS platforms.
• Own Builder’s analyst relations strategy, including executive briefings and proactive engagement with firms such as Gartner and Forrester.
• Lead go-to-market strategy for major product releases, partnering with Product on packaging, pricing, and value communication.
• Develop persona-specific messaging for engineering leadership, platform/frontend leaders, design system owners, product stakeholders, and marketing teams.
• Equip Sales and Field teams with strategic positioning frameworks, executive narratives, objection handling, and competitive intelligence that increases win rates in complex enterprise cycles.
• Establish clear ROI and value articulation that demonstrates throughput gains and engineering capacity recovery across Fusion and Publish.
• Conduct win/loss and competitive analysis to continuously refine differentiation and messaging.
• Act as a strategic thought partner across Product, Sales, Demand Gen, Content, and DevRel to ensure narrative alignment during product and market evolution.

What We're Looking For

• 7+ years of experience producing content for B2B SaaS companies.

Nice to Have

• Experience in technically complex or developer-focused spaces.
• Experience briefing or working with industry analysts.

Team & Environment

Work at the intersection of Product, Sales, Demand Generation, DevRel, and Leadership. We value clear thinking, speed, and meaningful cross-functional collaboration.

Benefits & Compensation

• Compensation: $200,000 - $245,000 USD base salary plus variable annual bonus + meaningful company equity.
• Unlimited time off with a 3-week minimum.
• Mental health days (at least one per quarter).
• 12 weeks of paid parental leave.
• $500 home office improvement budget.
• $500 annual learning & development budget.
• Co-working space reimbursement (WeWork All Access or up to $300/month).
• 100% employer-paid premiums for medical, dental, and vision insurance for employees, 50% for eligible dependents.
• Life insurance, short- and long-term disability (location dependent).
• Access to supplemental benefits like accident and critical illness insurance.
• 401k (for US based team members).
• Company equity with a four year vesting schedule, one year cliff, and ten year exercise window.

Work Mode

This is a fully remote position.

Builder.io is committed to growing an inclusive and diverse team. We are an equal opportunity employer. We do not discriminate based on race, ethnicity, color, ancestry, national origin, religion, sex, sexual orientation, gender identity, age, disability, veteran, genetic information, marital status or any other legally protected status.