TE Connectivity is hiring a Portfolio Marketing and Partner Enablement Manager. In this role, you will define TE’s customer- and application-centric narratives and equip partners and sellers with the tools needed to activate those narratives at scale. You will transform business unit product and application strategies into unified narratives, toolkits, and partner-ready content that clarify how TE solutions solve customer problems.
What You'll Do
- Define the Channel enablement content strategy and prioritization framework, aligning content investments to AFGs, NPIs, seller needs, and customer impact.
- Define global customer- and application-centric narratives across application focus groups (AFGs), new product introductions (NPIs), and priority campaigns.
- Partner with BU Channel Marketers to aggregate and refine existing product content into application-ready, partner-facing messaging.
- Define and oversee development of campaign toolkits, including pitch decks, storylines, and system maps that explain how products fit into the application.
- Translate strategic themes into actionable content maps and partner toolkits.
- Define portfolio-level assets such as pitch decks, thought leadership, compliance kits, and architecture stories.
- Establish standards and governance for Channel sales enablement content to ensure consistency, clarity, and application-centric storytelling.
- Collaborate with BU Marketing to align product messaging and readiness.
- Lead the strategy for partner and sales enablement programs, ensuring alignment to commercial priorities.
- Oversee the design of sales plays and readiness materials.
- Partner with Sales, Regional Engagement Managers, and Learning and Development to drive adoption of enablement tools and readiness programs.
- Manage, mentor, and develop Partner Enablement Specialists and the Partner Activation & Communications Lead.
- Foster a culture of clarity, creativity, and measurable impact.
- Use GenAI tools to accelerate messaging development, persona insights, and content creation.
- Apply AI-driven behavioral and conversation intelligence insights to refine narratives and GTM strategy.
- Establish standards for safe, accurate, and effective AI usage across the enablement and engagement teams.
- Define KPIs for messaging adoption, enablement performance, content usage, and engagement.
- Own accountability for enablement content effectiveness, using usage and engagement insights to inform content evolution, refresh, or retirement decisions.
- Use data and AI insights to continuously refine content and improve partner experience.
What We're Looking For
- 8+ years in portfolio/product marketing, channel marketing, or commercial enablement.
- Strong storyteller able to simplify technical concepts into customer value and application use cases.
- Experience managing multi-disciplinary teams.
- Strong collaboration skills with Sales, Product, Digital, and regional teams.
- Comfort using GenAI for synthesis, drafting, message testing, and insights.
- Familiarity with AI-enabled marketing practices, segmentation, and signal interpretation.
Technical Stack
- GenAI tools
Team & Environment
You will manage Partner Enablement Specialists and the Partner Activation & Communications Lead.
Benefits & Compensation
- Health insurance
- 401(k)
- Disability insurance
- Life insurance
- Employee stock purchase plan
- Paid time off
- Voluntary benefits
- Compensation range: $130,000 - $170,000
Work Mode
This is a remote position.
TE Connectivity is an Equal Opportunity Employer (EOE), Including Disability/Vets.
