We are seeking a Product Marketing Lead to own and execute positioning, messaging, and go-to-market strategy for a B2B SaaS product portfolio. This is a hands-on role for a strategic marketer who enjoys writing, launching, and enabling cross-functional teams in a fully remote, execution-focused environment at Hire Hangar.
What You'll Do
- Own and evolve product positioning, messaging frameworks, and value propositions
- Plan and execute go-to-market strategies for new features, launches, and product updates
- Develop compelling customer-facing content including website copy, sales decks, product pages, and launch materials
- Translate technical and AI-powered capabilities into clear, differentiated customer value
- Partner closely with Product, Sales, and Marketing to align roadmap, messaging, and enablement
- Support Sales with training materials, battlecards, and enablement assets
- Conduct ongoing competitive and market research to inform strategy and positioning
What We're Looking For
- Proven experience in Product Marketing within a SaaS environment
- Strong track record as a hands-on contributor who can both own strategy and execute deliverables
- Exceptional writing, storytelling, and communication skills
- Experience collaborating closely with Product and Sales teams
- Prior experience working fully remote
- Fluency with remote collaboration tools (Slack, Zoom, Google Workspace, Asana, or similar)
- Experience working with US- or UK-based companies
Nice to Have
- Experience marketing AI-powered or highly technical products
- Background in B2B SaaS, preferably in growth-stage companies
- Experience supporting Sales-led, Product-led, or hybrid GTM motions
- Exposure to agency environments or content-heavy marketing roles
Technical Stack
- Slack
- Google Workspace
- Notion
- Asana
- Jira
- HubSpot
- Salesforce
- Google Analytics
- AI-assisted productivity and research tools
Team & Environment
- Execution-focused
- Remote-first
- Collaborative
- Growth-oriented
Benefits & Compensation
- Work with fast-growing global companies
- Build a long-term, remote career
- Competitive pay
- Real growth opportunities
Work Mode
- Fully remote
- Must be located in US Time Zones (EST–PST)
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
