Darkroom is hiring a Paid Media Specialist

Darkroom is looking for a Paid Media Specialist to join our growth team. In this role, you will be responsible for developing paid media strategies, executing campaigns, and analyzing data to drive results for a portfolio of high-growth U.S. brands. You'll report to the Managing Director of Growth and own campaign builds, optimization, and reporting.

What You'll Do

• Plan, develop, and implement comprehensive paid media strategies to increase brand visibility and drive new user acquisition and leads.
• Conduct thorough brand, website, and competitive audits to identify marketing opportunities.
• Manage between 5-10 paid media accounts (including Google/YouTube Ads, Pinterest, Facebook/Instagram Ads, LinkedIn, Twitter, and TikTok) with aggregate monthly spends between $25,000 - $1M.
• Utilize platform ad managers, third-party tools, and Google Analytics to develop insights and action items to increase clients' revenues month-over-month.
• Implement real-time and reactionary ad-buying decisions across multiple platforms in response to trends.
• Preemptively develop quarterly strategies for clients based on success metrics, ad spends, YoY performance, and projections.
• Deep dive into competitor research, industry trends, and brand identity to manage client expectations and brainstorm new marketing initiatives.
• Understand full-funnel marketing strategies to ensure new acquisition, list growth, e-commerce, website CRO, retention, and overall client success.

What We're Looking For

• 5+ years minimum of paid media advertising experience building high-converting funnels and driving quantifiable results.
• 5+ years minimum managing paid search and paid social advertising for growth clients, or clients spending $100k+ minimum monthly aggregate spend.
• Expertise in developing, testing, and optimizing advertisement copy and creative.
• Experience in keyword targeting and audience optimization across multiple platforms.
• Background in creative consultation for successful Paid Social Ads that convert.
• Background in data-derived decision-making and forecasting budgets/spend projections linked to perceived results.
• Experience using Google Analytics to develop insights and report them to stakeholders.

Technical Stack

• Google/YouTube Ads
• Pinterest Ads
• Facebook/Instagram Ads
• LinkedIn Ads
• Twitter Ads
• TikTok Ads
• Google Analytics

Team & Environment

You will report to the Managing Director of Growth and work closely with creative, brand, and analytics teams.

Benefits & Compensation

• Unlimited Vacation Policy and 10 holidays.
• Remote-first culture with hubs in Bay Area, New York, Philly, Lisbon, Sao Paulo, and Barcelona.
• Company-sponsored medical, dental, and vision benefits.
• Flexible parental leave benefits.
• Equity incentives and a profit-sharing opportunity.
• Endless opportunities for growth through interdisciplinary, cross-functional collaboration.

Work Mode

This role is open to candidates in Portugal, Barcelona, Brazil, and Colombia and operates in a global, remote-first environment.

Darkroom is an equal opportunity workplace—we are dedicated to equal employment opportunities regardless of race, color, ancestry, religion, sex, national orientation, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.