Scale Army is looking for a Marketing Specialist to create, deploy, and optimize content across digital platforms. You will focus on LinkedIn and HubSpot to drive engagement and lead generation, helping build a content strategy aligned with company goals in the SaaS/technology B2B space.

What You'll Do

Create compelling content for LinkedIn (posts, articles, infographics) and deploy it across relevant platforms to drive engagement and lead generation.
Leverage HubSpot for content scheduling, lead nurturing, email marketing, and campaign tracking.
Develop blog posts, website copy, and landing pages tailored to B2B audiences in the SaaS/technology space.
Manage and optimize LinkedIn campaigns, ensuring regular updates and engaging content that strengthens brand presence.
Work closely with internal teams (marketing, sales) using tools like Slack, Zoom, and Teams to align content efforts with broader business goals.
Use HubSpot and other analytics tools to track content performance and make data-driven decisions.

What We're Looking For

2+ years of experience in marketing, with a focus on B2B content creation and deployment.
Previous experience using HubSpot to manage content, campaigns, and lead generation.
Proficient in LinkedIn marketing—experience running campaigns, optimizing content, and engaging with the business community.
Ability to create engaging content (blog posts, LinkedIn posts, website copy, infographics) tailored for B2B audiences.
Strong experience with HubSpot for content management, email marketing, and campaign tracking.
Experience with collaboration tools such as Slack, Zoom, and Teams.
Knowledge of SEO, lead nurturing, and B2B sales funnels.
Creative, strategic thinker with a focus on measurable results.
Organized, deadline-driven, and able to manage multiple projects simultaneously.
Strong written and verbal communication skills, with the ability to tailor content to a professional B2B audience.
Comfortable working in a remote, distributed team environment.