Vitals is hiring a Head of Product, Shopify Apps to lead product strategy and team at our leading Shopify app company. You will be responsible for product-led growth, building apps used by 150+ million people, and shaping the future of Shopify commerce.
What You'll Do
- Define and own the product vision & strategy, aligning with business goals and merchant success.
- Own product-driven growth outcomes: drive activation, retention, expansion, and ARPU improvements.
- Build and lead the product team: hire, mentor, and manage Product Managers.
- Drive cross-functional alignment across engineering, design, marketing, and customer success.
- Champion customer-first discovery processes.
- Scale product execution across a portfolio of 40+ embedded apps and features.
- Promote product excellence to maintain Vitals' reputation.
- Experiment with AI-powered solutions, encouraging prototyping and iteration.
What We're Looking For
- Multi-company product experience across product-led companies (startup and/or scale-up).
- Proven product leadership: 10-15+ years in product roles, including at least 3–5 years leading product teams in SaaS or e-commerce.
- Deep understanding of the Shopify ecosystem.
- Technical fluency to talk to engineers and guide technical decisions.
- AI-first mindset: actively integrate AI into daily workflow for discovery, research, and prototyping.
- Analytical & user-focused, using data and customer insights to guide decisions.
- Strategic & executional balance.
- Excellent communicator with structured writing and storytelling.
- Org builder experience establishing product processes and scaling teams in a startup environment.
- Startup mindset: high energy, bias towards action, ability to thrive in fast-paced, evolving environment.
Nice to Have
- Prior experience launching or scaling Shopify apps.
- Experience building AI-driven consumer or SaaS products.
- Strong UI/UX sense with ability to sketch or prototype interfaces.
- Familiarity with Shape Up or other outcome-based product development frameworks.
Team & Environment
You will build and scale the product organization within a small, agile team, reporting directly to the founders and leadership.
Benefits & Compensation
- Remote work, always: freedom to work from anywhere in the world (EMEA time zones preferred).
- Growth & learning: work on a product at massive scale using the latest tech, experiment with AI-driven tools.
- Impactful work: contributions directly shape the product for thousands of merchants and millions of shoppers.
- Supportive culture: values transparency, ownership, and work-life balance, celebrates diversity.
- Competitive compensation.
Work Mode
This is a fully remote, global position, with a preference for candidates in EMEA time zones.
Vitals is a profitable, bootstrapped startup with a high-energy, action-oriented culture that thrives on transparency, ownership, and delivering real value.
