Requirements
- Strong technical fluency: You can audit Customer.io flows, build Clay workflows, write SQL queries for segmentation, and debug tracking issues without heavy engineering support
- 3–6 years in growth, performance marketing, lifecycle, or outbound GTM at a B2B SaaS startup
- Exceptional writing: Clear, concise, persuasive, and human
- Deep B2B SaaS metrics knowledge: CAC, LTV, activation rates, conversion funnels
- Comfortable with tools like Customer.io, Clay, Zapier, Clearbit, Segment, PostHog
- Experimentation mindset: You know how to design experiments, measure performance, and run fast cycles
- Scrappy: You can build V1 yourself without waiting on others
Nice to Have
- You might love this role If… You're energized by ambiguity and shipped-first iterations
- You get excited by building the machine, not just running campaigns inside one
- You like being deeply in the work—writing copy, pulling data, designing tests
- You like working across the full funnel: paid → lifecycle → outbound → product experiments
- You enjoy collaborating with technical teammates and can speak in systems
- You see growth as a craft, not a job description
- You're curious about AI tools and excited to use them to scale your output—shipping experiments faster, analyzing performance deeper, and iterating quickly to learn
