Gallo is hiring a Director to lead the strategy and execution of marketing for a complex brand or portfolio. You will set the vision, goals, and three-year plan that drive P&L performance, partnering with business unit leadership and cross-functional teams.
What You'll Do
- Set the vision, goals, and three-year plan for a brand or portfolio to drive P&L performance.
- Partner with BU leadership and cross-functional teams to translate Brand Strategic Positioning (BSP) and OGSM into channel strategies, pricing decisions, and measurable KPIs.
- Own channel and portfolio trade-offs and optimize investment across the marketing mix.
- Champion innovation that grows consumer preference across retail and on-premise.
- Build dashboards and business cases, and present BSPs for senior approval.
- Ensure budgets and contracts align with objectives and act as a guardian of brand standards.
- Continuously evaluate Six Standards and go-to-market approaches, identifying white spaces and recommending portfolio role changes.
- Actively manage self-cannibalization when it benefits long-term value.
- Develop teams to think strategically and act Agile, teaching channel expertise and guiding creative platforms.
- Embed consumer empathy by spending time with customers and sales.
- Mentor colleagues to elevate briefs, align stakeholders, and drive execution balancing short-term results with a 3–10 year vision.
What We're Looking For
- Master's degree plus 6 years of relevant experience; OR Bachelor’s degree plus 8 years of relevant experience; OR Bachelor’s degree plus 7 years of Gallo Spirits BU experience; OR High School diploma plus 10 years of relevant experience.
- Required to travel up to 25% of the time in-market to perform job duties.
- Experience managing total P&L for a group of brands.
- Knowledge of the on-premise channel.
- Experience managing large A&P budgets with a diverse marketing mix.
- Experience managing a broad range of stakeholders & multiple external agencies.
- Ability to effectively manage competing priorities and operate with a sense of urgency.
- Required to travel to company offices, sites, and/or meeting locations for onboarding, training, meetings, and events up to 5% of the time.
- Required to be 18 years or older.
Nice to Have
- Master's degree plus 8 years of relevant experience; OR Bachelor’s degree plus 10 years of relevant experience; OR Bachelor’s degree plus 9 years of Gallo Spirits BU experience.
- Deep understanding of the nuances in the on-premise channel.
- Proven ability to build credibility & excel in a global environment.
- Experience running networks of advocacy & influencer teams.
- Experience working in an agile environment.
- Beer or spirits industry experience.
Benefits & Compensation
- Compensation: $187,900 - $313,100
- Medical and dental coverage
- 401k plans
- Profit sharing
- Pet insurance
- Company holidays
- Access to an employee wine shop
Work Mode
This position offers a hybrid work mode.
Gallo’s policy is to afford equal employment opportunity to all applicants and employees and not to discriminate on the basis of race, or any other basis protected by applicable law.
