GenePlanet is hiring a Country Manager to own business development and performance for the Baltic Region, covering Estonia, Latvia, and Lithuania. In this key role, you will drive the strategy for medical genetic tests like NIPT, leading cross-country teams to achieve sustainable financial growth.
What You'll Do
- Oversee day-to-day regional operations including logistics, accounting coordination, sales, marketing, and HR across the Baltic countries.
- Lead, educate, and manage local sales teams in Estonia, Latvia, and Lithuania, ensuring alignment with regional and global objectives.
- Identify key stakeholders and execute a long-term regional business strategy for the Baltic NIPT market.
- Build and maintain a strong regional network of Key Opinion Leaders, partners, and distribution channels.
- Actively participate in the sales process and lead by example.
- Monitor market trends and proactively identify and develop new business opportunities.
What We're Looking For
- Hands-on, sales-driven, and goal-oriented professional with strong people skills.
- Excellent selling, communication, and negotiation abilities.
- Solid background in business development and multi-country team management.
- In-depth knowledge of the Baltic healthcare and laboratory market, particularly in the private sector.
- Proven leadership skills with the ability to motivate, coach, and develop sales teams across different countries.
- Full professional proficiency in English.
Nice to Have
- Knowledge of Baltic or other regional languages.
- A higher education degree in medicine, biotechnology, biology, biochemistry, microbiology, or a related field.
- Strong knowledge of NIPT and other first-trimester screening products.
- Experience working with gynaecologists, laboratories, or within the medical diagnostics industry.
- Previous experience managing regional or multi-market operations.
Team & Environment
You will lead and coordinate cross-country expert teams.
Benefits & Compensation
- A competitive bonus scheme based on regional team targets.
- Private health insurance.
- A dynamic, international working environment.
- Continuous learning and professional development opportunities.
Work Mode
This is a local-country position based in Estonia, Latvia, or Lithuania.






