Certifier is hiring its first Product Marketing Manager to bridge the gap between product development and market perception. This role is responsible for driving go-to-market strategies, creating product content, and enabling sales and marketing teams with actionable assets in a fast-moving B2B SaaS environment.
What You'll Do
- Partner deeply with Product: attend sprint reviews
- Understand pricing tiers, user roles, use-case segmentation, and integrations well enough to hold it all in your head and translate it for the market
- Own go-to-market for product launches: run the GTM playbook for major integrations and batched changelog updates
- Create messaging, landing pages, email sequences, in-app announcements, social content, and partner co-marketing campaigns
- Create product content that sells and educates: feature pages, use-case articles, video walkthroughs, comparison pages, integration guides
- Own the creation of product content end to end
- Record Loom walkthroughs for features and integrations
- Be on camera regularly for social, in-app, and website video demos
- Build enablement materials: one-pagers per use case, product slides for sales decks, battle cards
- Ensure enablement materials are actually used by the team, not just stored in a shared drive
- Develop positioning and competitive intelligence
- Keep company positioning up to date and integrate it into all content
- Maintain battle cards per competitor
- Run win/loss interviews
What We're Looking For
- 3-5 years in product marketing or a closely related B2B SaaS role
- Experience in a CEE-based team that works for US/global markets is a strong signal
- Ideal at a company in a similar stage (Seed-Series A/B, 20-100 people, product-led)
- Near-native English (minimum C1): every deliverable starts with clear, persuasive writing for global audiences
- A track record of finishing things: you've written the copy, built the email, recorded the Loom, run the launch, or conducted a customer interview
- Ability to absorb product complexity: you can learn a complex solution (with multiple plans, roles, integrations, and use cases) and hold the full picture while drilling into the details
- Customer empathy: your first question is always what problem the user is trying to solve
- You've done customer interviews and can extract patterns from conversations
- Cross-functional comfort: you're at ease working directly with engineers, designers and marketers
- You influence without authority and move projects forward across teams
Nice to Have
- Experience with AI-powered workflows in segmentation, content creation or other GTM activities
- Polish or Ukrainian language skills (internal communication occasionally uses Polish and Ukrainian, but not required)
Technical Stack
- Amplitude
- Claude
- Loom
- Ahrefs
Team & Environment
- 22-person team
- Flat, remote-first, founders actively involved
- Reporting to Founders
Benefits & Compensation
- Private health insurance (Medicover)
- Home office budget
- Learning/conference budget
- 24 days paid leave
- Team off-site trips
- Top-tier tools (Amplitude, Claude, Loom, Ahrefs, etc)
Compensation: 4,000-6,000 USD net (15,000 - 22,000 PLN) on a B2B contract, with a quarterly performance bonus tied to meaningful outcomes.
Work Mode
- Remote CEE
- Kraków
- Remote-first with flexible hours. We care about what ships, not when you're online.
We are an equal opportunity employer and welcome diversity in the workplace. All qualified applicants will receive consideration without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
