Broadcom’s Automation Division is seeking an experienced Product Marketing Manager to drive global go-to-market strategy, messaging, and adoption for our industry-leading Workload Automation portfolio. This role combines deep technical knowledge with exceptional storytelling, market insight, and execution discipline.
What You'll Do
- Develop compelling product positioning, value propositions, and differentiated messaging for Workload Automation offerings.
- Lead GTM strategy for new releases, customer success stories, capabilities, and market launches; partner closely with Product Management, Sales, Enablement, and Customer Success.
- Create high-quality content including solution briefs, white papers, competitive analysis, customer presentations, and sales enablement tools.
- Serve as a subject-matter expert for Workload Automation across internal teams, customer conversations, webinars, events, and analyst engagements.
- Conduct ongoing market, customer, and competitive research to inform strategy and product direction.
- Drive pipeline-building initiatives in partnership with Global Marketing, ensuring alignment across campaigns and regional execution.
What We're Looking For
- Bachelor's degree and 12+ years of hands-on experience in Workload Automation, including deep familiarity with enterprise scheduling, orchestration, and automation ecosystems.
- Proven ability to translate technical capabilities into clear, compelling business value for ITOps, DevOps, and DataOps personas.
- Exceptional written and verbal communication skills; demonstrated ability to produce high-quality technical and executive-level content.
- Strong analytical, competitive research, and strategic planning skills.
- Experience working in highly cross-functional environments with product, engineering, and sales organizations.
Nice to Have
- Background with Automic, Control-M, or similar workload automation platforms.
- Experience in enterprise software, automation, observability, or related IT operations domains.
- Ability to present confidently to large audiences, analysts, and senior executive stakeholders.
Technical Stack
- Workload Automation platforms (e.g., Automic, Control-M)
- Enterprise scheduling, orchestration, and automation ecosystems
Team & Environment
You will join the Automation Division.
Benefits & Compensation
- Medical, dental and vision plans
- 401(K) participation including company matching
- Employee Stock Purchase Program (ESPP)
- Employee Assistance Program (EAP)
- Company paid holidays
- Paid sick leave and vacation time
- Paid Family Leave and other leaves of absence
- Compensation range: $123,800 - $198,000 + equity eligibility in accordance with equity plan documents and award agreements
Work Mode
This role is based locally in Broomfield, CO or Burlington, MA.
Broadcom is proud to be an equal opportunity employer. We consider qualified applicants without regard to race, color, creed, religion, sex, sexual orientation, national origin, citizenship, disability status, medical condition, pregnancy, protected veteran status or any other characteristic protected by federal, state, or local law. We also consider qualified applicants with arrest and conviction records consistent with local law.
