Hybrid Full-time

Rockwell Automation is hiring a Strategic Solution Marketing Manager

About the Role

Join Rockwell Automation as a Strategic Solution Marketing Manager on our Global Solutions Marketing Team. In this vital role, you will shape and execute unified, outcome-driven marketing strategies that span the company’s entire suite of offerings. You will focus on developing compelling, customer-first narratives and orchestrating integrated go-to-market programs that solve complex industrial challenges with holistic, connected solutions.

What You'll Do

  • Develop and maintain strategic, cross-portfolio messaging that reflects the full value of Rockwell's connected ecosystem of products, services, and software.
  • Translate complex technical capabilities into outcome-based customer narratives and visual frameworks that align with business goals.
  • Contribute to the development and governance of messaging standards, storytelling frameworks, and executive-level narratives.
  • Drive the articulation and communication of solution-based go-to-market strategies across industries and buyer personas.
  • Ensure governance and adherence to messaging frameworks and positioning guidelines.
  • Collaborate with campaign, content, and regional teams to ensure messaging is scaled consistently and adapted appropriately.
  • Support coordinated launch activities for new offerings that span multiple portfolios, partnering with business units and enablement teams.
  • Contribute to the design and execution of integrated, cross-portfolio campaigns centered on solving key customer challenges with holistic solutions.
  • Support development of scalable, repeatable GTM processes for campaigns and launches across the enterprise.
  • Ensure that horizontal solution messaging resonates across industries and aligns with customer needs, market trends, and commercial priorities.

What We're Looking For

  • Bachelor's degree in Marketing, Business or a related field.
  • Overall 10+ years of experience.
  • 7+ years of experience in B2B marketing, with a strong background in solution marketing, product marketing, or integrated campaign strategy.
  • Experience developing messaging and positioning for complex solutions.
  • Experience leading or supporting cross-portfolio, industry-focused marketing programs.
  • Ability to collaborate across a matrixed organization.
  • Excellent written and verbal English.

Nice to Have

  • Experience in the industrial automation sector.
  • Familiarity with Rockwell Automation's portfolio or customer base.
  • Experience contributing to M&A integration from a marketing perspective.
  • Experience creating, planning and executing large-scale programs with global delivery.
  • Strategic thinker with a passion for simplifying complexity and creating customer value.

Team & Environment

You will be part of the Global Solutions Marketing Team, reporting to the Manager, Global Solutions Marketing.

Benefits & Compensation

  • Comprehensive mindfulness programs with a premium membership to Calm.
  • Volunteer Paid Time off available after 6 months of employment for eligible employees.
  • Company volunteer and donation matching program.
  • Employee Assistance Program.
  • Personalized wellbeing programs through our OnTrack program.
  • On-demand digital course library for professional development.
  • Other local benefits.

Work Mode

This role follows a hybrid work model.

At Rockwell Automation we are dedicated to building a diverse, inclusive and authentic workplace, so if you're excited about this role but your experience doesn't align perfectly with every qualification in the job description, we encourage you to apply anyway.

Required Skills
Strategic MarketingMarket AnalysisGo-to-Market StrategyProduct PositioningMessaging DevelopmentCross-functional CollaborationSales EnablementCompetitive IntelligenceCustomer SegmentationMarketing CommunicationsBusiness-to-Business (B2B) MarketingIndustrial Automation Knowledge
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About company
Rockwell Automation

Rockwell Automation is a global technology leader focused on helping the world’s manufacturers be more productive, sustainable, and agile.

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Job Details
Category product
Posted 8 months ago