Responsibilities
- Lead and execute the top-of-funnel growth strategy with an emphasis on outbound outreach, strategic alliances, and pipeline development
- Actively identify and cultivate new business opportunities within targeted customer segments and accounts
- Collaborate closely with Sales to transition qualified leads and support their advancement through the sales cycle
- Establish and manage high-impact relationships with potential clients, partners, and key industry figures
- Work alongside Marketing teams to enhance pipeline generation through demand campaigns, events, and content, converting interest into sales meetings
- Articulate fraud and identity solutions as tailored, persuasive value propositions addressing specific customer challenges
- Discover and launch new growth avenues such as partnerships, industry conferences, and outbound marketing initiatives
- Coordinate with Product, Fraud Intelligence, and Solutions teams to craft customized messaging that boosts prospect engagement
- Ensure accurate pipeline tracking, CRM data integrity, and consistent reporting in alignment with GTM Operations
- Share field insights to shape product positioning, development priorities, and market entry strategies
