Engage with consumers using education, passion and authenticity
Ability to develop, write and curate content that is on brand strategy to inform and shape opinions
Connect with consumers to drive positive brand perception and lead purchase
Have a comprehensive understanding on brand and category, with a drive to develop their knowledge event further
Regularly complete digital training for market brand and programs as directed
Adapt to tech platforms to receive and input information necessary to represent the Diageo brands
Arrive to events on time, in appropriate attire as specified by market team, and be prepared to execute promotions as outlined in program standards
Take digital event photos and contribute to markets social media account
Understand how Diageo brand differs from competitors and report on competitive activity in market
Maintain appropriate appearance for consumer engagement
Outgoing and passionate about Spirits and Beer industry
Trust worthy, relevant and timely
Strong social network on social media (IG: 71.6% followers of an audience +21yr of age)

Occasional Employment Position
Must sign-off on all required forms and adhere to all MKTG Policies & Procedures and the NA Diageo Marketing Code
Follow Responsible Server Guidelines and report Guideline violations
Follow company policy and procedures

Diageo is hiring a Brand Influencer