EndeavorB2B is seeking a Staff Writer to join a top B2B brand. In this role, you will create compelling content across digital and print platforms that educates and engages our audience, supporting the brand’s editorial goals and driving traffic.
What You'll Do
- Produce timely, engaging, top-of-funnel SEO-driven content to attract new readers and support digital audience growth.
- Collaborate with content leads to identify timely topics by monitoring industry news, regulatory developments, and competitor activity.
- Use AI-enabled tools and SEO best practices to craft keyword-targeted news pieces, roundups, and multimedia-rich stories.
- Ensure all content is factually sound, grammatically correct, and aligned with brand voice.
- Build and maintain expert source relationships.
- Contribute to editorial planning and support broader audience development initiatives.
- Monitor press releases, regulatory updates, and competitor content to identify relevant news and emerging trends.
- Write, edit, and publish news stories using AI-enabled tools.
- Craft compelling headlines and meta descriptions, conduct keyword research, and apply internal linking strategies to boost search visibility.
- Aggregate and enhance third-party content to provide added value for readers.
- Source and manage images, charts, and other multimedia elements to support content.
- Participate in planning meetings, pitch content ideas, and contribute to cross-functional initiatives.
- Uphold copyright, attribution, and editorial standards to maintain content integrity and legal compliance.
- Edit and input articles, proofread pages, and coordinate with authors.
What We're Looking For
- Basic understanding of SEO/GEO, analytics, AI, and social media platforms.
- Knowledge of AP Style.
- Knowledge of Microsoft Office platforms (Word, Excel, Outlook, Teams).
- Knowledge of Adobe Creative Suite (InDesign, InCopy, Acrobat).
Technical Stack
- Microsoft Office: Word, Excel, Outlook, Teams
- Adobe Creative Suite: InDesign, InCopy, Acrobat
Team & Environment
EndeavorB2B fosters a culture based on accountability, continuous improvement, teamwork, and passion for value creation. We operate with minimal politics, clear direction, high productivity, low turnover, and a meritocratic approach. We are committed to providing individuals with opportunities for growth and development.
