Full-time

Suno is hiring a Sr. Performance Marketing Manager, Paid Search

About the Role

Suno, a music company for the next generation of creators, is hiring a Sr. Performance Marketing Manager, Paid Search. You will own Suno's acquisition strategy across intent-driven and app discovery platforms, capturing high-intent users globally and turning them into loyal subscribers. This is a high-impact, independent role for a data-driven operator who thrives on precision, experimentation, and efficiency.

What You'll Do

  • Plan, manage, and optimize paid search campaigns across Google App Campaigns, Apple Search Ads, and YouTube.
  • Lead keyword strategy and bidding across both branded and non-branded queries to maximize subscription volume at efficient CAC.
  • Drive growth in top global markets including Japan, Germany, and South Korea through geo-specific strategies and localization.
  • Build initiative-level acquisition plans across App Campaigns, Apple Search Ads, and YouTube, with detailed spend forecasts and LTV/CAC-based budget allocations by market.
  • Run a disciplined test-and-learn program across bidding, targeting, and funnel variations, and partner with analytics to evolve dashboards.
  • Partner with product and web teams to improve post-click conversion rates through CRO, deep linking, and funnel testing.
  • Build and analyze robust campaign performance reports using Singular and internal BI dashboards to guide optimizations.
  • Own retargeting strategies for free users, trials, and churned subscribers using Display and YouTube campaigns.
  • Stay current on platform changes, privacy regulations, attribution strategies, and AI-powered search features to maximize performance.

What We're Looking For

  • 3+ years of hands-on experience managing SEM, app campaigns, or mobile user acquisition for a B2C app or subscription business.
  • Deep experience with Google App Campaigns, Apple Search Ads, and performance-based YouTube campaigns.
  • Strong grasp of mobile attribution tools (e.g., Singular, Adjust, AppsFlyer) and experience working within SKAdNetwork constraints.
  • Fluency in campaign data analysis and optimization, with proficiency in Excel, cohort analysis, and LTV/CAC modeling.
  • Experience running localized campaigns across international markets with sensitivity to language, platform mix, and conversion flow nuances.
  • Ability to work cross-functionally with product, web, creative, and analytics teams to optimize acquisition performance end to end.
  • Familiarity with App Store Optimization (ASO) best practices and how paid + organic strategies work together.
  • Highly self-directed and comfortable owning strategy, execution, and reporting without heavy oversight.

Nice to Have

  • A love of music (listening, exploring, making) is a huge plus.

Technical Stack

  • Google App Campaigns, Apple Search Ads, YouTube
  • Singular, Adjust, AppsFlyer
  • SKAdNetwork, Excel

Team & Environment

You will be a key member of the Growth team, reporting to the Performance Marketing Lead.

Benefits & Compensation

  • Salary range: $100,000 - $130,000
  • Generous Company Equity Package
  • 401(k) with 3% Employer Match & Roth 401(k)
  • Unlimited PTO & Sick Time
  • Medical, Dental, & Vision Insurance (PPO w/ HSA & FSA options)
  • Continued / Creative Education Stipend
  • Generous Commuter Allowance
  • Free In-Office Lunch Delivery (3 Days per Week)

Suno is an equal opportunity employer.

Required Skills
Google App CampaignsApple Search AdsYouTube AdsSingularAdjustAppsFlyerSKAdNetworkExcelPaid SearchPerformance MarketingMobile App MarketingROAS OptimizationA/B TestingData AnalysisCampaign Management
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About company
Suno

Suno is a music company for the next generation of creators. Its AI-powered platform makes it easy for anyone to create original music.

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Posted 7 months ago