Suno, a music company for the next generation of creators, is hiring a Sr. Performance Marketing Manager, Paid Search. You will own Suno's acquisition strategy across intent-driven and app discovery platforms, capturing high-intent users globally and turning them into loyal subscribers. This is a high-impact, independent role for a data-driven operator who thrives on precision, experimentation, and efficiency.
What You'll Do
- Plan, manage, and optimize paid search campaigns across Google App Campaigns, Apple Search Ads, and YouTube.
- Lead keyword strategy and bidding across both branded and non-branded queries to maximize subscription volume at efficient CAC.
- Drive growth in top global markets including Japan, Germany, and South Korea through geo-specific strategies and localization.
- Build initiative-level acquisition plans across App Campaigns, Apple Search Ads, and YouTube, with detailed spend forecasts and LTV/CAC-based budget allocations by market.
- Run a disciplined test-and-learn program across bidding, targeting, and funnel variations, and partner with analytics to evolve dashboards.
- Partner with product and web teams to improve post-click conversion rates through CRO, deep linking, and funnel testing.
- Build and analyze robust campaign performance reports using Singular and internal BI dashboards to guide optimizations.
- Own retargeting strategies for free users, trials, and churned subscribers using Display and YouTube campaigns.
- Stay current on platform changes, privacy regulations, attribution strategies, and AI-powered search features to maximize performance.
What We're Looking For
- 3+ years of hands-on experience managing SEM, app campaigns, or mobile user acquisition for a B2C app or subscription business.
- Deep experience with Google App Campaigns, Apple Search Ads, and performance-based YouTube campaigns.
- Strong grasp of mobile attribution tools (e.g., Singular, Adjust, AppsFlyer) and experience working within SKAdNetwork constraints.
- Fluency in campaign data analysis and optimization, with proficiency in Excel, cohort analysis, and LTV/CAC modeling.
- Experience running localized campaigns across international markets with sensitivity to language, platform mix, and conversion flow nuances.
- Ability to work cross-functionally with product, web, creative, and analytics teams to optimize acquisition performance end to end.
- Familiarity with App Store Optimization (ASO) best practices and how paid + organic strategies work together.
- Highly self-directed and comfortable owning strategy, execution, and reporting without heavy oversight.
Nice to Have
- A love of music (listening, exploring, making) is a huge plus.
Technical Stack
- Google App Campaigns, Apple Search Ads, YouTube
- Singular, Adjust, AppsFlyer
- SKAdNetwork, Excel
Team & Environment
You will be a key member of the Growth team, reporting to the Performance Marketing Lead.
Benefits & Compensation
- Salary range: $100,000 - $130,000
- Generous Company Equity Package
- 401(k) with 3% Employer Match & Roth 401(k)
- Unlimited PTO & Sick Time
- Medical, Dental, & Vision Insurance (PPO w/ HSA & FSA options)
- Continued / Creative Education Stipend
- Generous Commuter Allowance
- Free In-Office Lunch Delivery (3 Days per Week)
Suno is an equal opportunity employer.




