Everyday Dose Inc. is hiring a Social Media Manager

Coffee is “wakeup technology” that has not materially improved in 1,500 years. We are changing that. 50% of Americans have a gene variant that makes metabolizing caffeine difficult, causing jitters, bloating, and stomach problems. Most people shrug their shoulders and say, “Welp, that’s coffee.” Instead of shoulder shrugging, we’ve developed a priority blend of coffee, functional mushrooms, collagen protein, and nootropics to promote focus, energy, immunity, and gut health. No crash. No B.S. We’ve served 300,000 customers in the past 3 years. There are 150,000,000 coffee drinkers left. We’re less than 1% done. Come join us for the remaining 99%. Everyday Dose is hiring a Social Media Manager to take charge of our organic Instagram presence. This role is about creating, scheduling, and publishing high-quality content that educates, entertains, and grows our audience across primary channels. Key Responsibilities Content Calendar & Strategy - Build and maintain a rolling 30-day organic content calendar, primarily for Instagram. - Collaborate with the internal team on TikTok to plan and align organic content, leaving room for trend-driven posts. - Manage organic YouTube strategy, producing content, and repurposing from Instagram/TikTok Content Creation & Publishing - Create, schedule, and publish 3–4 high-quality Instagram posts per week for the first 45 days; scale to 1 post/day by 90 days. - Develop content across key buckets: - Prospective customers (entertaining/educational skits) - Current customers (recipes, lifestyle tips, product use) - Aspirational Everyday Dose customers (hero content) - Collaborate with the internal team to source creators and content. - Incorporate feedback and review processes. Engagement & Brand Presence - Proactively comment and engage on other relevant accounts to amplify Everyday Dose’s presence and voice with brand-aligned interactions. Performance & KPIs - Ensure content is published on schedule with consistent quality. - Drive account growth (metrics determined based on ad spend) - Deliver engagement results that meet or exceed the top 10% of our historical performance.