Responsibilities
- Monitor emerging trends on TikTok, Instagram Reels, and YouTube Shorts in real time
- Detect recurring viral patterns, attention-grabbing hooks, and popular content formats on a daily and weekly basis
- Develop and suggest content concepts optimized for performance on a regular basis
- Tailor trending content styles to fit specific brand identities and promotional goals
- Create diverse interpretations, entry points, and variations for each core content concept
- Examine the mechanics behind viral content, including psychological triggers, pacing, and structural design
- Consistently introduce innovative concepts aimed at boosting visibility and interaction
- Independently build and manage weekly and monthly content schedules for designated brands
- Convert trending ideas into organized, actionable posting strategies
- Plan and coordinate daily posting timelines across multiple platforms including Instagram, TikTok, and YouTube Shorts
- Maintain a diverse content mix that includes trending material, branded messaging, and reused assets
- Revise content calendars dynamically in response to new trends, marketing campaigns, and performance data
- Ensure all scheduled content is properly documented, approved, and prepared for release
- Handle daily publishing activities across all assigned social media channels
- Upload, format, and distribute content accurately and according to schedule
- Write engaging captions, relevant hashtags, and concise copy that matches brand voice
- Pre-schedule posts to ensure consistent and timely delivery
- Oversee the publication of stories, reels, and feed content across multiple accounts
- Collaborate closely with videographers, editors, designers, and marketing personnel
- Deliver clear creative direction based on current trends and proposed content ideas
- Ensure all produced content reflects planned viral strategies and calendar objectives
- Track progress on creative deliverables to support rapid turnaround times
- Facilitate seamless transition from concept development to production and publishing
- Optimize content for individual platforms by adjusting format, aspect ratio, caption style, and duration
- Transform high-performing or viral content into multiple adapted versions for extended reach
Work Arrangement
Remote
