The Global Talent Co. is looking for a German-speaking Social Media & Content Manager to take full ownership of our organic content strategy, execution, and community engagement. You will concept, plan, and produce engaging platform-native content while building a thriving online community, working closely with Marketing, Design, Performance, and Product teams to bring our brand story to life.

What You'll Do

Develop and manage a comprehensive, platform-specific content calendar.
Plan, create, and publish original, high-quality content including video, reels, carousels, stories, polls, and UGC-based content.
Translate scientific and technical concepts into engaging, visually appealing storytelling.
Maintain and evolve an empowering, science-backed, and accessible brand voice.
Lead daily engagement across Instagram, TikTok, Reddit, Trustpilot, and other platforms.
Respond to comments, DMs, and community questions to build a supportive, loyal audience.
Build and manage relationships with micro-influencers, early adopters, customers, and brand advocates.
Source, curate, and repurpose UGC to amplify authenticity and social proof.
Collaborate with the paid marketing team to adapt UGC for ads.
Monitor cultural trends, social conversations, and competitor activity.
Test new content formats, themes, and creative approaches to drive virality and audience growth.
Work closely with Designers and Editors to brief assets aligned with campaigns.
Share performance insights to refine content strategies.
Define and track KPIs such as audience growth, engagement, video views, and UGC volume.
Provide actionable insights to leadership to inform ongoing strategy.

What We're Looking For

3–5+ years of experience managing both social media and content creation for DTC, wellness, beauty, or health brands.
Exceptional copywriting, storytelling, and hands-on visual content creation skills.
Deep understanding of platform-native content for TikTok, Instagram, YouTube Shorts, LinkedIn, and emerging platforms.
Experience with UGC pipelines, ambassador/influencer programs, and organic growth strategies.
Proficiency with tools such as Canva, CapCut, Adobe Suite, and scheduling platforms like Later, Planoly, or Hootsuite.
Analytical mindset with the ability to extract insights and optimize strategies.
Highly creative, proactive, and eager to test, iterate, and push creative boundaries.
Ability to work aligned to European business hours.