Any, Riga, Latvia Remote (Country) Employment

inSegment is hiring a SEO Specialist (Remote)

About the Role

The SEO Specialist will lead the planning and implementation of organic search strategies to increase website traffic and improve search rankings. This role requires a deep understanding of SEO best practices, analytics, and cross-functional collaboration to support long-term growth.

Responsibilities

  • Develop and manage comprehensive SEO strategies
  • Conduct keyword research and competitive analysis
  • Optimize website content for search engines
  • Monitor and report on search engine rankings
  • Identify technical SEO issues and recommend solutions
  • Collaborate with content creators to align SEO goals
  • Track performance using analytics platforms
  • Implement on-page and off-page SEO techniques
  • Manage internal linking structures
  • Audit websites for SEO compliance
  • Stay current with search engine algorithm updates
  • Work with developers to improve site architecture
  • Enhance metadata, titles, and descriptions
  • Support local SEO initiatives when applicable
  • Evaluate backlink profiles and outreach opportunities
  • Use SEO tools like Google Search Console and SEMrush
  • Produce regular performance reports
  • Align SEO efforts with business objectives
  • Assist in content strategy planning
  • Optimize for voice and mobile search trends

Nice to Have

  • Experience in enterprise-level SEO
  • Certifications in Google Analytics or Google Ads
  • Familiarity with A/B testing tools
  • Knowledge of Python or JavaScript for SEO automation
  • Experience with international SEO
  • Understanding of Core Web Vitals
  • Background in e-commerce SEO
  • Experience with multilingual SEO
  • Knowledge of accessibility standards
  • Familiarity with agile project management

Compensation

Competitive salary based on experience

Work Arrangement

Remote

Team

Digital marketing team focused on performance-driven strategies

Why This Role Matters

This position plays a key role in shaping how audiences discover content online. By improving search visibility, the specialist directly impacts lead generation and customer engagement across digital platforms.

What We Offer

Flexible remote work environment, professional development opportunities, access to SEO tools and platforms, and a collaborative team culture focused on innovation and measurable results.

Not available

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About company
inSegment

inSegment is a full-service digital marketing agency based in Boston, MA, specializing in web design & development, PPC, SEO, and lead generation programs that deliver effective digital experiences.

The agency offers services across creative services, business intelligence, website development, and lead generation, helping clients improve online visibility, generate leads, and optimize digital performance.

  • Provides tailored digital strategies including SEO, content marketing, paid advertising, and social media.
  • Focuses on conversion rate optimization, data attribution, and comprehensive reporting.
  • Serves industries such as B2B & technology, financial institutions, higher education, retail, and non-profits.
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Job Details
Category other
Posted 2 hours ago