Robusta Technology Group (RTG) is looking for a part-time SEO Specialist to lead and manage our company’s end-to-end search engine optimization efforts for Octopus by RTG. This role focuses on increasing organic visibility and driving qualified traffic by applying SEO best practices across our portfolio of digital insurance products.
What You'll Do
- Conduct continuous keyword research across insurance product lines including Motor, SME Health, Pet, Travel, Home, Domestic Worker, and Income Protection.
- Identify long-tail opportunities, seasonal trends, and competitive gaps.
- Create SEO content briefs aligned with search intent and funnel stages.
- Optimize meta titles, meta descriptions, headers, internal linking, and on-page content structure.
- Review and improve existing landing pages to enhance rankings and conversion rates.
- Partner with content and product teams to ensure SEO best practices are applied to all new pages.
- Run regular technical SEO audits covering crawlability, indexation, Core Web Vitals, and site architecture.
- Work closely with engineering teams to improve page speed, mobile responsiveness, schema markup, and overall site performance.
- Identify and resolve technical issues such as broken links, redirect loops, sitemap errors, and canonicalization problems.
- Monitor SEO performance on a daily and weekly basis using analytics and SEO tools.
- Prepare monthly SEO performance reports including keyword rankings, organic traffic trends, and insights.
- Conduct competitor benchmarking and provide proactive optimization recommendations.
Technical Stack
- GA4
- Google Search Console
Team & Environment
You will partner with content and product teams to integrate SEO best practices and work closely with engineering teams to implement technical improvements.
Robusta Technology Group (RTG) is an equal opportunity employer.
