Responsibilities
- Perform in-depth keyword research to identify opportunities and shape strategies for attracting relevant traffic
- Conduct regular, comprehensive website audits to uncover SEO issues and areas for improvement
- Enhance on-page SEO by optimizing elements such as meta tags, headings, images, and internal linking structures
- Collaborate with content creators to plan and produce content aligned with SEO goals
- Identify high-potential pages and anchor texts to support effective link-building campaigns
- Work closely with the link-building team to implement outreach and acquisition strategies
- Utilize tools such as Google Analytics and Google Search Console to track performance, detect trends, and inform optimization decisions
- Track competitor SEO tactics and adapt strategies to sustain a competitive advantage
Work Arrangement
Remote (Worldwide)
Responsibilities
- Conduct extensive keyword research and develop strategies to capture targeted traffic
- Regularly perform detailed audits of the website to identify and rectify SEO opportunities and issues
- Optimize web pages, including meta tags, headings, images, and internal links to improve SEO performance
- Plan content creation and partner with the content team on execution
- Select target pages and anchors to drive link building performance and collaborate with link building team for execution
- Use analytics tools like Google Analytics and Google Search console to monitor website performance, analyze trends, and make data-driven decisions to improve SEO results
- Monitor competitors' SEO activities and adjust strategies as needed to maintain a competitive edge
- Generate and present regular reports outlining the progress and effectiveness of SEO strategies to clients
