Directive is hiring a SEO Manager (Remote Mexico)

A premier B2B performance marketing agency dedicated to driving authentic revenue—beyond mere lead generation. We leverage a proprietary Customer Generation methodology to transcend traditional marketing noise. Forget Marketing Qualified Leads—our focus is fueling pipeline, accelerating Sales Qualified Leads, and scaling ambitious brands. From Paid Media and SEO to Conversion Rate Optimization, Revenue Operations, and Go-To-Market Strategy, we construct marketing engines that triumph in SaaS and B2B sectors. We operate with velocity. We think daringly. We are elite. We recruit professionals who challenge conventions and propel campaigns beyond expectations—igniting demand for bold, innovative brands. If performance energizes you, problem-solving excites you, and you desire meaningful work, you'll integrate seamlessly. The exciting aspect—we don't just deliver results; we're revolutionizing marketing's future. Prepared to construct something transformative? About The Role: The Content Strategist is a pivotal, client-facing position responsible for daily client deliverables, creating custom strategies, and communicating with clients and internal stakeholders. The Strategist manages Enterprise clients, requiring comprehensive understanding of service lines and their broader business implications to develop holistic marketing approaches. Internally recognized as Account Strategist, Content & SEO. What You'll Do: 1. Strategic Excellence and Best Practices: Develop customized strategies implementing best practices to achieve core objectives. Strategists collaborate with Associate Directors when encountering strategic challenges, crafting creative briefs and compelling content campaigns based on competitive and audience insights. Key focus areas include: - LTV:CAC modeling - Customer Generation - Share of Search Results - Content Production 2. Goal Setting: Utilize data from Google Analytics, CRM systems, SEMRush, and Ahrefs to establish client engagement goals, requiring Associate Director approval before client presentation. 3. Project Management: Ensure strategy execution through: - Mandatory Asana project management - Task delegation to team members and clients - Collaboration with Project Managers - Partnering with content creators and designers 4. Internal and External Communication: Serve as primary interface between clients and team, building relationships transcending transactional interactions. Proactively communicate timeline expectations, progress, and account developments. 5. Reporting: Conduct regular client reporting including: - Bi-weekly meetings - Monthly reports - Quarterly reports - Bi-annual business review presentations What You'll Bring: - Proven SEO and content strategy implementation experience - Analytical website traffic assessment capabilities - Strong stakeholder communication skills - Proficiency in industry tools - Robust organizational abilities - Digital marketing passion - Agency and B2B tech/SaaS background Goals: - 100% NSM Attainment - 96% MRR Retention - CSAT > 4.2 - Consistent upsell/cross-sell/referral opportunities What We Offer: - Competitive compensation - Comprehensive benefits package - Mental and physical wellness support - Flexible time-off policies - Financial planning resources - Annual bonuses - Team entertainment opportunities Work Environment: Fully remote with US-based flexibility, optional California office access. Virtual collaboration through Zoom and Slack. Requires reliable internet, professional setup, and ability to work independently. Our commitment centers on fostering an inclusive, diverse workplace where all qualified candidates receive equal consideration, irrespective of personal characteristics.