WATI.io is hiring an SEO & Content Marketing Specialist to serve as the engine room of our organic growth team. In this hybrid role, you'll sit at the intersection of editorial operations and technical execution, supporting the Lead in building a high-quality, high-performance content engine, where every conversation matters.
What You'll Do
- Manage the final mile of the publishing process: format, upload, and publish blog posts and landing pages via CMS.
- Execute the on-page strategy and support off-page SEO efforts.
- Conduct granular keyword research to support the editorial calendar, identifying long-tail opportunities and content gaps.
- Execute the content roadmap by updating legacy articles with fresh data, new visuals, and optimized keywords.
- Act as the first line of defense for site health by regularly monitoring and fixing basic technical problems.
What We're Looking For
- 1-2 years hands-on experience in Content Marketing, SEO, or Digital Marketing execution.
- Comfortable writing compelling headlines and working in spreadsheets to analyze keyword data.
- Familiar with SEO intelligence tools like Ahrefs, Semrush, Ubersuggest, and Google Search Console.
- Experience working inside a CMS (WordPress, Webflow, or HubSpot) to layout and publish content.
- Highly organized and able to manage a strict publishing schedule without missing deadlines.
Technical Stack
- CMS: WordPress, Webflow, HubSpot
- SEO Tools: Ahrefs, Semrush, Ubersuggest, Google Search Console
Team & Environment
You will support the Lead in building a high-performance content engine.
WATI.io is an equal opportunity employer.
