Shape the future of content and SEO for a growing e-commerce SaaS platform. As the SEO and Content Marketing Specialist, you’ll play a key role in expanding market reach by building strategies that attract, engage, and convert Shopify-focused decision-makers.
What You’ll Do
- Design and execute comprehensive SEO plans covering on-page, off-page, and technical improvements to boost search performance and organic traffic.
- Develop and manage a content roadmap featuring blog posts, landing pages, case studies, and in-depth resources that speak directly to e-commerce challenges.
- Conduct targeted keyword research to identify high-impact opportunities within the Shopify ecosystem.
- Collaborate with writers, designers, and developers to ensure all content meets SEO standards and user intent.
- Track, analyze, and report on key metrics including traffic growth, keyword rankings, lead capture, and conversion efficiency using tools like Google Analytics, Ahrefs, and Semrush.
- Optimize conversion pathways, CTAs, and landing pages to improve lead quality and volume.
- Support social media initiatives by adapting content for broader organic and paid distribution.
- Monitor competitor strategies to uncover gaps and opportunities in content and search positioning.
What We’re Looking For
- Minimum of three years in SEO and content marketing, preferably in B2B SaaS or e-commerce.
- Proven ability to grow organic traffic and improve search rankings through data-driven strategies.
- Experience crafting content that converts—blog articles, whitepapers, and landing pages that align with business goals.
- Proficiency with SEO analytics platforms including Ahrefs, Semrush, Google Analytics, and Search Console.
- Strong understanding of the needs and pain points of e-commerce professionals, especially Shopify store owners.
- Excellent writing, editing, and narrative skills with a focus on clarity and engagement.
- Ability to manage performance KPIs, assess campaign ROI, and refine strategies for better outcomes.
- Self-directed work style with strong organizational habits and the ability to thrive with minimal oversight.
Work Environment
This is a fully remote role with team members across the globe. You’ll enjoy flexible scheduling and the freedom to work from any location. We support continuous learning with access to courses and development tools, and we foster a culture rooted in creativity, collaboration, and forward-thinking problem solving.
Compensation & Benefits
- Competitive base salary with performance-linked bonuses
- Opportunities for professional growth as the company scales
- Resources for ongoing learning and skill development
- Flexible hours to support productivity and personal well-being