Trunk Tools, Inc. is seeking a Senior Product Marketing Manager to lead and execute go-to-market strategy across our full product suite. This pivotal role sits at the intersection of product, marketing, and customer success, responsible for developing compelling narratives, shaping market perception, and driving adoption of our AI platform.
What You'll Do
- Craft and evolve clear, differentiated messaging that articulates the value of our AI platform and agents.
- Develop persona-based content and positioning that resonates with both technical users and business stakeholders.
- Own go-to-market planning and execution for new product launches, feature rollouts, and platform updates.
- Partner with Product, Sales, and Customer Success to ensure GTM alignment and readiness across the organization.
- Drive competitive and market intelligence to inform positioning and roadmap priorities.
- Lead structured customer and market discovery to deeply understand buyer needs and product-market fit.
- Translate insights into impactful marketing programs, product content, and roadmap input.
- Create and manage sales enablement materials, including pitch decks, product one-pagers, demo scripts, and training sessions.
- Collaborate with Growth and Content Marketing to develop product-focused campaigns, web pages, and thought leadership.
- Ensure that product updates and new capabilities are clearly communicated and easily adopted by customers.
- Define and track KPIs to measure launch effectiveness, feature adoption, and marketing impact.
- Continuously iterate on messaging and programs based on performance data and customer feedback.
What We're Looking For
- 5+ years of experience in Product Marketing for B2B SaaS.
- Experience marketing complex, technical products.
- Exceptional verbal and written communication skills with a talent for storytelling and simplification.
- Proven success launching new products, driving adoption, and enabling customer-facing teams.
- Ability to collaborate across diverse stakeholders—from engineering and product to marketing and sales.
- Strong strategic thinking combined with operational execution and a bias for action.
- Empathy for customers and an eagerness to improve how people work in the real world.
Nice to Have
- Experience in high-growth or startup environments.
- Experience marketing to deskless workforces or field-first industries (e.g., construction, manufacturing, logistics).
- Experience in AI, automation, or platform-based solutions.
- Familiarity with tools like JIRA, HubSpot, or equivalent for managing roadmaps and campaigns.
Team & Environment
You will join a company of 65+ employees with 25+ engineers. Our culture is a close-knit and collaborative early-stage startup environment where every voice is heard and every opinion matters. We truly believe in work-life balance.
Benefits & Compensation
- Competitive salary and stock option equity packages
- 3 Medical Plans to choose from including a 100% covered option
- Dental and Vision Insurance
- Learning & Growth stipend
- Flexible long-term work options (remote and hybrid)
- Free lunch provided in the office in NYC & Austin
- Unlimited PTO
- IRL / In-Person retreats throughout the year
Work Mode
This role offers a hybrid work mode and is based in our NYC or Austin locations.
As an equal-opportunity employer, we are committed to building an inclusive environment where you can be you. We work hard to evaluate all employees and job applicants consistently, without regard to race, color, religion, gender, national origin, age, disability, pregnancy, gender expression or identity, sexual orientation, or any other legally protected class.
