HubSpot is hiring a Senior Product Manager

HubSpot is hiring a Senior Product Manager for its Social teams within the Build Awareness product line. You will lead the Social Creation and Social Management teams, partnering with Social Insights, to define the product vision and strategy for how businesses create, publish, and manage their presence across social channels in a fast-changing landscape.

What You'll Do

• Own the product vision across social content creation, management, and analytics, defining a multi-quarter strategy tied to customer outcomes and business goals.
• Create a shared vision and cohesive roadmap for the future of social at HubSpot as a critical member of the Product Triad.
• Partner with AI teams to bring generative content creation and intelligent workflows into social, shaping how marketers go from idea to published post.
• Navigate a fast-moving landscape of social platform API changes, emerging networks, and evolving content formats.
• Use data to guide strategy and decision making, including defining success metrics, evaluating tradeoffs, and pressure testing assumptions.
• Guide new product ideas from initial concept all the way through launch.

What We're Looking For

• Experience launching customer-facing products, ideally across social media tools, content creation platforms, or modern marketing software.
• Strong content and marketing empathy, with experience building tools for marketers rather than purely technical users.
• Comfort operating in ambiguous, evolving problem spaces and turning uncertainty into clear direction.
• A data-oriented approach to product management, using metrics and tradeoffs to inform strategy.
• Technical fluency and systems thinking across shared platforms and foundations.
• A bias toward action and progress, with sound judgment about when to ship, when to iterate, and when to pause and learn.
• The ability to clearly articulate product strategy and tradeoffs to cross functional partners and senior stakeholders.
• Experience operating effectively in complex product ecosystems where success depends on influence and coordination rather than direct ownership.

Nice to Have

• Familiarity with social media marketing workflows—publishing, scheduling, content management—and the metrics that drive growth and ROI.
• Experience building products that integrate with third-party platform APIs (social networks, ad platforms, or similar partner ecosystems).
• Background in martech, content management, or adjacent B2B SaaS platforms.
• Exposure to AI/ML-powered product experiences, particularly generative content creation or intelligent automation.

Team & Environment

You will be part of HubSpot's Product Triad system for building product collaboratively and strategically.

Benefits & Compensation

• Compensation range: $158,100—$253,000 USD + equity. Some roles are eligible to participate in HubSpot’s equity plan to receive restricted stock units (RSUs).

Work Mode

This is a remote position open to candidates located within the USA.

At HubSpot, you will join a product-led culture that truly puts the customer first. You'll be empowered to create and advance an ambitious product strategy in evolving and ambiguous spaces, grounded in customer needs, business goals, and data. You'll partner closely with colleagues in UX and Engineering to create a high-value product that's both powerful and easy to use. You'll influence direction and decisions through strong product judgment, clear thinking, and collaboration. You'll know what will lead to getting promoted, and why, thanks to clear expectations and robust career paths. You'll be empowered to show up as your authentic self. HubSpot's culture is grounded in four commitments: Solve for the Customer, Be Bold, Learn Fast, Align, Adapt & Go!, and Deliver with HEART.