Responsibilities
- Joint Value Proposition Development
- Partner Enablement
- Demand Generation Through Partners
- Partner Growth, Relationship Development & Ecosystem Strategy
- Performance & Reporting
Requirements
- 5+ years in B2B technology marketing, with at least three years focused specifically on partner, channel, or alliance marketing in a SaaS or enterprise software environment.
- Demonstrable experience working with two or more of the following partner types: Global System Integrators (GSIs), cloud hyperscalers, ISVs, and/or resellers.
- Proven track record building joint value propositions and go-to-market narratives with technology or services partners — including taking those narratives to market through content, campaigns, and events.
- Experience presenting and leading sessions at partner events, joint webinars, and/or industry conferences — comfortable as an external-facing spokesperson.
- Deep understanding of partner motivations and business models: how GSIs generate margin on services-led engagements, how hyperscalers drive cloud consumption, how ISVs build integration-led growth, and how resellers generate partner programme revenue.
- Strong content creation skills — you can write a compelling solution brief, sharpen a joint pitch deck, or develop a webinar narrative with minimal direction.
Nice to Have
- Experience in the process orchestration, workflow automation, BPM, or adjacent enterprise software category.
- Familiarity with agentic AI, AI orchestration, or enterprise AI governance — and the ability to translate these concepts for partner and business audiences.
- Experience co-selling or co-marketing through hyperscaler marketplace programmes (AWS Marketplace, Azure Marketplace for example).
- Prior experience in a high-growth scale-up or post-Series C technology company where partner channels are a primary growth lever.
- Understanding of the enterprise buyer journey for complex platform deals involving partners — including how GSIs and SIs influence procurement decisions.
Work Arrangement
Remote (Worldwide)
Additional Information
- Willingness to engage with and use the Camunda platform as part of the role.
