Horizon3.ai is hiring a Senior Marketing Operations & Analytics Manager to design, operate, and optimize the systems, data models, and performance measurement that power our marketing engine. This role serves as the technical and analytical backbone, ensuring campaigns are scalable, measurable, and trusted by leadership.
What You'll Do
- Own the configuration, governance, and ongoing optimization of marketing systems including Salesforce and marketing automation platforms.
- Design and maintain scalable data models, lifecycle stages, and campaign tracking standards.
- Ensure system reliability, integrations, and data consistency across the marketing and revenue stack.
- Build and maintain dashboards and reporting for campaign performance, funnel metrics, and pipeline contribution.
- Develop and manage attribution models that tie marketing activity to revenue outcomes.
- Ensure data accuracy and consistency across reports used by marketing, sales, and executive leadership.
- Translate complex data into clear, actionable insights and recommendations.
- Partner with Finance and marketing leadership on budget tracking, forecasting, and spend analysis.
- Monitor marketing spend against performance and ROI metrics.
- Support planning cycles with data-driven insights into investment effectiveness.
- Partner with Campaign Management to ensure campaigns are properly tracked and measured.
- Collaborate with Demand Generation to align lifecycle execution with data models and reporting needs.
- Work closely with Revenue Operations to ensure alignment across lead, account, and opportunity data.
What We're Looking For
- 5+ years of experience in marketing operations, marketing analytics, or revenue operations in a B2B SaaS environment.
- Deep hands-on expertise with Salesforce and marketing automation platforms (Marketing Cloud, Marketo, or similar).
- Strong experience with marketing analytics, dashboarding, and attribution modeling.
- Comfort working with Finance on budget management and ROI analysis.
- Highly analytical mindset with the ability to communicate insights clearly to non-technical audiences.
Nice to Have
- Experience supporting enterprise or account-based go-to-market motions.
- Familiarity with BI tools, data warehouses, or advanced reporting techniques.
- Working knowledge of SQL or data modeling concepts.
- Experience in cybersecurity or highly technical B2B markets.
Technical Stack
- Salesforce
- Marketing automation platforms (Marketing Cloud, Marketo, or similar)
- BI tools
- Data warehouses
- SQL
Team & Environment
Partners closely with Campaign Management, Demand Generation, Revenue Operations, and Finance.
Benefits & Compensation
- Compensation: $166,500 - $185,000 annually + equity package in the form of stock options.
- Health, vision & dental insurance for you and your family
- Flexible vacation policy
- Generous parental leave
- Equity package in the form of stock options
Work Mode
This is a remote position.
Horizon3 is not just an equal opportunity employer - we are a community that values diversity, equity, and inclusion as fundamental principles of our culture and success.
