About the Role
Lead the development and execution of integrated marketing strategies tailored to the Indian market, aligning with regional business goals and supporting long-term customer acquisition and engagement.
Responsibilities
- Design and manage localized marketing campaigns to increase product awareness
- Collaborate with regional sales teams to align marketing efforts with revenue goals
- Analyze market trends and customer behavior to inform campaign strategy
- Oversee digital marketing channels including social media, email, and paid advertising
- Develop content strategies that resonate with Indian audiences
- Manage relationships with local agencies and marketing partners
- Track and report on campaign performance using key metrics
- Support product launches with targeted go-to-market plans
- Engage with community events and developer forums in the region
- Contribute to brand positioning specific to the Indian market
- Coordinate with global teams to adapt international campaigns locally
- Optimize lead generation and conversion funnels
- Ensure brand consistency across all regional marketing materials
- Lead translation and localization efforts for marketing assets
- Identify partnership opportunities with local tech ecosystems
- Drive thought leadership initiatives through webinars and speaking events
- Monitor competitor marketing activities
- Maintain a calendar of marketing activities and regional events
- Advocate for customer needs in product marketing discussions
- Use analytics tools to measure ROI and adjust strategies accordingly
Compensation
Competitive salary and benefits package
Work Arrangement
Remote with regional flexibility
Team
Part of a global marketing team focused on scaling growth in emerging markets
Why This Role Matters
- This position plays a critical role in shaping how the product is perceived in a high-growth market.
- You will directly influence customer acquisition and brand development in India.
What We Offer
- Opportunity to work in a globally distributed team with autonomy.
- Exposure to cutting-edge database technologies and open-source communities.
- Support for professional development and attendance at industry events.
Not applicable
