Airtable is looking for a Senior Enterprise Marketing Manager to build and own our enterprise pipeline marketing engine. You will be responsible for creating qualified sales pipeline through broad demand generation programs and hunting high-propensity accounts by identifying product usage signals.
What You'll Do
- Generate qualified enterprise pipeline through integrated marketing programs aligned to Airtable's priority GTM plays
- Accelerate time-to-conversation by optimizing engagement models, messaging, and channel strategies across email, paid, events, and social
- Draft messaging, content, and creative briefs to test what converts—partnering with PMM, creative, and agencies to scale what works
- Convert product signals into enterprise opportunities by identifying and activating accounts showing enterprise characteristics through solutions-led programming
- Build the repeatable pipeline engine—design, test, and scale programs that systematically turn GTM plays into revenue
- Drive marketing-sales alignment by representing Demand Gen in cross-functional GTM meetings, partnering on outbound programs, and building tight feedback loops
What We're Looking For
- 8-10+ years in B2B enterprise marketing with deep expertise in integrated program design and execution
- Strong understanding of PLG-to-enterprise motions and proven track record generating measurable pipeline and revenue
- Experience with sales plays and outbound marketing motions
- Background working closely with product marketing on GTM launches and optimizing funnel metrics
- Extremely independent operator who thrives in ambiguity
- Bias to action: you ship fast, learn fast, and iterate
- Experimental mindset: design tests, kill what doesn't work, double down on what does
- Takes extreme ownership—you design it, build it, run it, measure it, improve it
- Strong cross-functional collaboration skills; ability to influence without authority
Nice to Have
- ABM experience
- Experience with Airtable or similar no-code AI platforms; genuine enthusiasm for building with and using AI in your work
- Solutions marketing, vertical marketing, or PLG-to-Enterprise experience
Work Mode
This role is open to candidates based in San Francisco, CA, New York, NY, Austin, TX, or working remotely within the US.
Airtable is an equal opportunity employer. We embrace diversity and strive to create a workplace where everyone has an equal opportunity to thrive.
