Directive is building its team for a future opening for a Senior Demand Generation Strategist. In this role, you will be responsible for the strategic development and execution of demand generation programs to fuel company growth. This position is remote and open to candidates across Canada.
What You'll Do
- Develop and execute comprehensive demand generation strategies and campaigns
- Analyze performance data to optimize campaigns and drive pipeline growth
- Collaborate with marketing, sales, and product teams to align initiatives
- Manage budget and resources for demand generation activities
- Stay current with industry trends and best practices
What We're Looking For
- Proven experience in a demand generation, growth marketing, or performance marketing role
- Strong analytical skills with the ability to interpret data and derive actionable insights
- Experience designing and managing multi-channel marketing campaigns
- Excellent project management and cross-functional collaboration skills
- Ability to develop strategy and execute tactical plans independently
Work Mode
This is a remote position open to candidates located anywhere in Canada.
Directive is an equal opportunity employer.




