What You'll Do
Own the end-to-end demand engine for Indeed Flex in the US, shaping strategy from the ground up and scaling it for measurable revenue impact. You’ll architect and deploy an account-based marketing framework, selecting target accounts, designing nurturing paths in HubSpot, and aligning tightly with sales teams to ensure seamless handoffs and conversion.
Manage paid acquisition across Google Ads and LinkedIn, optimizing campaigns across the funnel to drive awareness, engagement, and conversion. Collaborate with events and marketing teams to integrate direct mail, live experiences, and digital outreach into cohesive, multi-channel initiatives that resonate with enterprise buyers.
Build and refine marketing infrastructure where gaps exist—establishing lead scoring models, lifecycle management, and attribution frameworks across HubSpot and Salesforce. You’ll ensure marketing performance is transparent, with clear visibility into spend, pipeline contribution, and ROI.
Turn strategic insights and product narratives into high-performing content assets—lead magnets, outreach sequences, and ABM tools—that drive engagement and conversion. Partner with digital, content, and product marketing specialists to maintain executional rigor while accelerating innovation.
Act as a strategic counterpart to sales leadership, setting mutual expectations on lead quality and equipping teams with the messaging and tools needed to close complex deals. You’ll diagnose underperformance quickly, adapt tactics, and prioritize initiatives that deliver the greatest business impact.
Requirements
- Minimum of six years in B2B demand generation, preferably within fast-moving, high-growth environments
- Proven experience transforming strategy into automated, scalable demand engines with measurable revenue outcomes
- Direct experience building workflows and managing marketing operations in HubSpot and Salesforce—this is a hands-on role
- Strong track record managing paid media across Google Ads and LinkedIn, with optimization across funnel stages
- Ability to thrive in ambiguity, learn from setbacks, and drive progress in evolving environments
- Deep understanding of buyer behavior and how marketing technology enables sustainable growth
- Excellent communication and stakeholder management skills, with confidence engaging senior leaders
- Willingness to own revenue targets, make strategic trade-offs, and focus on high-impact activities
Benefits
- Medical, dental, and vision insurance
- 401(k) plan with company support
- 25 days paid time off (prorated) plus a birthday off
- 8 paid holidays annually
- Quarterly duvet days—½ day off every quarter for well-being
- Paid volunteer days
- Performance bonus equal to 12% of annual salary
