About the Role
Senior CGI Generalist with expertise in particle simulation, lighting, rendering, and AI-enhanced creative workflows. The role involves leading projects in CGI product imagery and hero visuals, guiding junior artists, and integrating generative AI tools into production pipelines.
Responsibilities
- Work on projects from start to finish — collaborating across global teams on ideation, creation, implementation, and AI-assisted creative exploration.
- Handle multiple projects simultaneously and thrive in a fast-paced, deadline-driven environment.
- Produce creative and visually stunning CGI assets with clear creative rationale and storytelling intent.
- Be a strong brand guardian while pushing innovative visual thinking.
- Use and/or source existing assets, stock imagery, and AI-powered creative tools — spanning image generation (Midjourney, Adobe Firefly, Freepik), video and motion generation (Runway ML, Kling, Higgsfield), and in-pipeline AI tools (Photoshop Generative Fill, Topaz, Magnific AI) — to create relevant and up-to-date content when needed.
- Stay up to date with current design, AI, and technology trends within the creative industry.
- Understand what makes GREAT content e.g., best practices for social assets, mobile-first design, title legibility, pacing, and engagement.
- Create high-quality 3D animations showcasing product features, functions, and narratives.
- Ability to modify and/or create basic 2D assets and motion graphics.
- Basic video editing skills.
- Strong presentation and visual communication skills.
- Compositing in After Effects and Photoshop.
- Storyboarding and creative concept development.
- Retouching and photo-manipulation.
- Integrating CGI models with real-world photography and AI-enhanced workflows where relevant.
- Timesheet keeping.
- Ability to lead, develop, and oversee junior 3D/CGI artists, helping grow their skills and support their career progression.
- Coordinate with teams to achieve shared creative and production goals on a project basis.
Requirements
- Excellent modelling, lighting, comping and animation skills
- Expertise in 3d programs like Cinema4d, Blender, Octane/ Redshift
- Unreal Engine rendering experience.
- Expertise in the Adobe Creative Suite: After Effects, Photoshop, Illustrator, and Premiere.
- Design and create procedural textures and materials using Substance Designer. Develop a variety of materials, including organic surfaces (like skin or foliage) and inorganic surfaces (like metals or fabrics).
- Implement shaders that define how materials interact with light and react to environmental conditions.
- Familiarity with GenAI tools across production-relevant categories — Essential: image generation (Midjourney, Adobe Firefly, Freepik, Leonardo.ai); video and motion generation (Runway ML, Kling, Pika, Higgsfield, and awareness of Google Veo); in-pipeline AI (Photoshop Generative Fill/Expand, Topaz Gigapixel/Video AI, Magnific AI); 3D asset generation (Meshy, Tripo3D) for concepting and blocking. Advantageous: ComfyUI/Stable Diffusion for advanced workflow integration. The ability to integrate these tools meaningfully into a production pipeline — and to know when not to use them — is more important than tool-name familiarity alone.
- Ability to present to client and collaborate
- An eye for detail (no typos or pixelated edges, please).
- Must be hands-on and enjoy working with a team.
- A love of good design, motion graphics and storytelling.
- Willingness to accept feedback and iterate over designs in a highly-collaborative, low-ego team environment.
- Curiosity, creativity, and ambition.
- The ability to take a project from concept to completion, good communication, organizational, and time management skills are essential.
- Ensure final deliverables exceed design and production requirements and expectations.
- Expertise in design and animation across all platforms.
Nice to Have
- Experience with advanced texturing tools like Adobe Substance Painter is a plus
- Experience in Product Visualization for global Technology, Premium Electronics, Luxury, FMCG and Premium brands.
- Multi-market experience
Additional Information
- Timesheet keeping.
- Excellent spoken English.
