EssenceMediacom is looking for a Senior Associate, Commerce Search to manage tactical activation and day-to-day media for search-based campaigns. You will focus on retail media networks, developing keyword strategies and managing performance to meet client goals.
What You'll Do
- Manage search media activations across several retailer media networks, including Amazon, CitrusAd, Criteo, The Trade Desk, and Walmart.
- Execute campaign setup, bid recommendations, and budgeting to ensure client goal attainment, using retail bid management technologies like Pacvue, Skai, and Epsilo.
- Optimize client accounts to meet their established KPIs.
- Manage and build strong relationships with client teams across Ecommerce, Retail Media, and Brand.
- Ensure on-going campaign compliance to GroupM established guidelines and best practices.
- Prepare campaign performance reports on a weekly, monthly, and quarterly basis.
- Identify insights and optimizations utilizing historical data and competitive research.
- Address technical issues with search campaign serving.
- Understand key drivers of performance on various ecommerce platforms and marketplaces.
- Assist with reconciliation, invoicing/billing, trafficking, and mapping data to our internal media campaign management platform.
What We're Looking For
- Bachelor’s Degree in Business, Analytics, Marketing, Communications, Advertising; OR equivalent professional work experience.
- 2+ years of experience in biddable performance media execution or paid ecommerce, with a strong preference for retail media search execution.
- Experience in campaign management and optimization across multiple retail platforms like Amazon, Instacart, Walmart, Target, Kroger, Criteo, Google, and Meta.
- Strong drive to understand the retail landscape and latest trends in commerce media.
- Basic analytical skills, with the ability to analyze data and develop insights that inform strategy and optimization.
- Ability to collaborate and work effectively with internal teams and external partners.
- A self-starter attitude that thrives in a fast-paced environment.
- Experience across the Microsoft Office Suite, including Excel, PowerPoint, and Outlook.
Technical Stack
- Microsoft Office Suite (Excel, PowerPoint, Outlook)
Team & Environment
This role supports the Manager, Commerce Search, collaborating within a dynamic team focused on retail media performance.
Benefits & Compensation
- Compensation: $45,000—$90,000 USD
- Competitive medical, group retirement plans, vision, and dental insurance
- Significant paid time off
- Preferential partner discounts
- Employee mental health awareness days
- Access to global WPP Media & WPP networks to pursue passions, grow networks, and learn
- Variety of employee resource groups
- Frequent in-office events
Work Mode
This position offers a hybrid work arrangement.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination. It is committed to fostering a culture of respect where everyone feels they belong and has the same opportunities to progress in their careers.
