Responsibilities
- Develop and publish content for social media platforms (Instagram, LinkedIn, Facebook, etc.), company blogs, and website articles.
- Create Arabic marketing campaigns to enhance brand visibility and customer engagement.
- Generate visual and written marketing content, including graphics, posts, and ad copy.
- Conduct lead generation and qualification to identify potential clients.
- Reach out to potential leads across various platforms using the company's scripts.
- Track and document responses, ensuring a structured follow-up process with our social media accounts.
- Assist in the execution of marketing campaigns, ensuring alignment with brand messaging and objectives.
- Monitor and analyze engagement metrics and campaign performance to assess effectiveness.
- Compile and present marketing reports to track key performance indicators (KPIs) and provide insights to the Commercial Manager.
- Assist in preparing sales presentations, brochures, and product overviews for potential clients.
- Support in managing and organizing leads, ensuring proper documentation on HubSpot.
- Coordinate with the sales team to align marketing efforts with client acquisition strategies.
- Support sales team in conducting cold calls, cold emails and outreach.
- Assist in drafting email sequences and outreach messaging for potential clients.
- Conduct SWOT analysis, competitor research, and industry market analysis to identify trends and opportunities.
- Research new marketing strategies and propose ideas to improve campaigns.
- Stay up to date with industry trends and digital marketing best practices.
Requirements
- Creativity
- Analytical skills
- Proactive approach to marketing and sales initiatives
