Position Overview
This is a full-time remote position for a Paid Media Manager based in New Delhi, focused on driving scalable growth through strategic digital advertising. The ideal candidate will have hands-on experience managing high-volume campaigns across major platforms including Google, Meta, TikTok, and Snapchat.
Key Responsibilities
- Design and launch paid campaigns across multiple digital channels, ensuring alignment with performance goals
- Continuously test and refine ad creatives, targeting strategies, and campaign architecture to improve efficiency
- Maintain a clear record of media planning decisions and performance adjustments
- Deliver daily performance updates to leadership with accurate, actionable insights
- Monitor key metrics, identify trends, and implement optimizations to meet KPIs
- Resolve technical challenges related to tracking, pixel setup, and data feeds
- Work closely with internal teams and external partners to enhance campaign effectiveness
- Stay current with evolving ad technologies, platform updates, and industry standards
Qualifications
- Minimum of 3 years in paid media management with experience handling multiple concurrent campaigns
- Strong proficiency in Excel and data analysis, with demonstrated ability to interpret performance data
- Hands-on experience with Google Analytics and ad platforms including Google Ads, Meta Ads, TikTok, and Snapchat
- Proven success in managing budgets and improving return on ad spend
- Bachelor’s degree in a relevant field
- Excellent communication skills with the ability to mentor others and collaborate effectively
- Highly organized with strong time management and the ability to adapt quickly
- Self-motivated, reflective, and committed to continuous learning
- Thrives in fast-moving environments and is passionate about building early-stage ventures
Preferred Background
- Experience in startup environments, particularly in EdTech or HR technology
- Strong interest in digital education, career development platforms, or marketing innovation
Work Environment
This is a remote role open to candidates in New Delhi. The team values adaptability, ownership, and a collaborative mindset. We prioritize learning, transparency, and measurable impact in all aspects of our work.
