Voomi Supply is seeking a Retention Marketing Manager to take full ownership and rebuild our Email, SMS, and Loyalty programs from the ground up. You will design, test, and optimize automated customer journeys to directly drive LTV, margin, and repeat purchase rate.

What You'll Do

Design, A/B test, and optimize automated Email & SMS journeys (welcome, post-purchase, win-back, etc.) and campaigns.
Architect a new loyalty/retention program to boost repeat rate and LTV.
Translate company-level KPIs into channel-level roadmaps and execute to hit them.
Build segmentation frameworks that pair customer behavior with merchandising and LTV priorities.
Define success metrics, set up dashboards, and present insights to leadership.
Run rapid-fire experiments on new perks, offer structures, content angles, and send-time optimization.
Partner with Creative for on-brand assets and with Business Development to spotlight the right products.
Sync with CX to ensure messaging and perks delight customers.

What We're Looking For

3–6 years in lifecycle or retention marketing.
At least 2+ years of hands-on ownership of Email & SMS programs that moved key metrics.
Demonstrated wins in increasing repeat purchase rate and LTV.
End-to-end loyalty expertise: you've designed, relaunched, or migrated a loyalty program (points-based, tiered VIP, subscription perks, or paid-membership).
Comfortable working with finance on benefit economics and proving lift in repeat-purchase rate, AOV, and LTV.
Fluent in leading ESP/CRM platforms (Klaviyo, Attentive, Postscript, etc.) and loyalty software (Smile.io, etc.).
Experience translating brand voice into concise, conversion-friendly copy.
Confident ability to pull raw data tables, feed them into AI for exploration, and derive actionable insights.
AI-confident operator: ability to create powerful prompts in ChatGPT, Claude, etc. for drafting copy, QA-ing flows, summarizing tests, and brainstorming segments.
Entrepreneurial mindset: you chart the path, execute, and iterate without constant check-ins.
Growth-positive attitude toward failure: you document, share, and refine.

Nice to Have

Preference for having been part of building lifecycle/retention marketing from an early stage.
Direct mail experience: managed direct mail flows or campaigns before.

Technical Stack

Klaviyo
Attentive
Postscript
Smile.io

Team & Environment

You'll join a collaborative environment focused on innovation. Our culture provides real ownership and control with no red tape. We reward bold bets and treat well-designed failures as R&D. You will have a direct line to results and the ability to iterate at will.

Voomi Supply is an equal opportunity employer and values diversity in the workplace. We do not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, genetic information, veteran status, or any other protected characteristic under applicable federal, state, or local laws.