Botrista is hiring a Regional Account Executive to drive new customer acquisition in New York City. In this territory-based role, you will be responsible for sourcing, qualifying, and closing new business with restaurants and higher education dining operators.
What You'll Do
- Prospect and engage restaurants (single & multi-unit) and higher education dining operators within your assigned territory.
- Identify and prioritize high-traffic locations aligned to our Ideal Customer Profile.
- Connect with key decision-makers including Food Service Directors, Directors of Retail, Owners, Franchise Operators, and Multi-Unit Operators.
- Conduct discovery calls, virtual demos, and in-person meetings.
- Build and manage a healthy, qualified pipeline to consistently achieve quota.
- Close new machine placements that meet defined financial and operational criteria.
- Travel into your territory (~25%) to conduct site visits, advance late-stage deals, and secure executive alignment.
- Own the sales cycle from first touch through signed agreement.
- Secure installation dates in partnership with internal teams.
- Ensure sites meet qualification standards before contract execution.
- Accurately forecast pipeline and deal progression.
- Maintain clean, disciplined CRM hygiene in Salesforce.
What We're Looking For
- A proven track record of sourcing, qualifying, and closing new business, preferably in the restaurant, hospitality, or food service sectors.
- Experience independently building and managing a sales pipeline to achieve and exceed revenue targets.
- Ability to identify and engage key decision-makers in complex organizational structures.
- Demonstrated skill in conducting effective discovery calls, product demonstrations, and in-person meetings.
- Willingness and ability to travel within a defined territory to advance deals and build relationships.
- Strong organizational skills with a disciplined approach to CRM hygiene and sales forecasting.
Technical Stack
- Salesforce
Team & Environment
This is a territory-based role. A dedicated Account Management team handles all post-sale account management, allowing you to focus on new business acquisition.
Work Mode
This is a hybrid position based in New York City.
Botrista is an equal opportunity employer.
