Responsibilities
- Develop and own go-to-market strategies for high-impact fintech products.
- Define clear positioning and messaging frameworks based on market research and regulatory insights.
- Partner with product management, data, and sales teams to drive adoption and retention.
- Lead cross-functional launch teams to ensure consistent execution across all channels.
- Conduct market and customer analysis to identify new growth opportunities.
- Mentor junior marketing team members and contribute to best practice development.
Requirements
- Bachelor’s degree (MBA preferred) in Marketing, Finance, or related field.
- 4–7 years of experience in product marketing, in fintech or SaaS.
- Proven success leading go-to-market efforts for complex or regulated products.
- Expertise in customer segmentation, messaging, and product adoption strategies.
- Strong analytical, storytelling, and leadership skills.
Nice to Have
- MBA preferred
Additional Information
- Applicants must be authorized to work in the United States without the need for sponsorship now or in the future.
- Visa sponsorship is not offered for this position.
- Accommodation available during recruitment process upon request via email.
- Equal Opportunity Employer: employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, physical and mental disability, marital status, veteran status, or any other characteristic protected by applicable law.
- For applicants residing in California, a Privacy Notice for California Residents is available online.