MrFluffyFriend is hiring a Performance Marketer | Meta Ads (Profit-Based, Remote, Freelance)

MrFluffyFriend is hiring a Performance Marketer to own and profitably scale Meta advertising campaigns for our direct-to-consumer pet brand. This is a remote, freelance role where you’ll have end-to-end ownership of markets, from creative ideation to scaling and profit optimization, with compensation tied directly to performance.

What You'll Do

• Scale Meta campaigns from 3-figure to 5-figure daily spend profitably.
• Build and test converting ad angles and creative concepts.
• Collaborate with the CRO and Creative team to synchronize funnel messaging.
• Use AI tools for ad research, creative iteration, and copy testing.
• Spot early patterns such as creative fatigue, audience decay, and scaling opportunities.
• Manage the ad account with an ownership mindset, treating it as your own business.

What We're Looking For

• Proven record managing Meta budgets of €100,000+ per month for D2C e-commerce.
• Deep understanding of direct response psychology and customer motivation.
• Actively engaged on X, Slack, and forums discussing current marketing trends.
• Strong grasp of creative testing frameworks, hooks, and messaging angles.
• Analytical and creative, equally obsessed with numbers and narrative.
• Self-directed, reliable, and think like an owner, not an employee.
• Fluent in English and available to work within CEST hours.

Technical Stack

• AI tools for ad research and creative iteration.

Team & Environment

You'll join a team of 11-50 employees with direct access to founders and the CRO—no middle layers. You will report directly to the Founders/CRO.

Benefits & Compensation

• Full creative freedom with zero micromanagement.
• Profit-based compensation offering real upside for real results.
• Direct access to founders and CRO for strategic alignment.
• Access to proven creatives, an AI tool stack, and high-volume data.
• Long-term collaboration built on autonomy and trust.
• Optional yearly team trips to locations like Thailand or Amsterdam.

Work Mode

This is a fully remote, freelance position open to candidates globally who can work within CEST hours.