Job Summary:
- Storytelling & Positioning: Craft messaging that doesn't just describe our data products, but connects them directly to the real-world problems our customers are wrestling with.
- Strategic Business Impact: Design and execute product marketing strategies that move serious business needles — we're talking revenue growth, customer retention, and product adoption. You'll use performance data to continuously optimize and guide our roadmap.
- Go-to-Market Leadership: Coordinate cross-functional GTM strategies for multiple products, ensuring every team is aligned and ready to crush their targets.
- Data-Driven Insight: Leverage tools like Gong, Seismic, Pendo, and Tableau to decode buyer behavior, message effectiveness, and market dynamics — then translate those insights into actionable strategies.
- Product Partnership: Work hand-in-glove with Product Management to shape roadmaps based on market intelligence, competitive landscape, and customer feedback.
- Customer & Market Research: Own voice-of-customer initiatives and competitive analysis to fuel our strategic direction.
- Enablement & Evangelism: Create sales enablement content and training that gives our field team serious confidence and boosts close rates.
- Content Strategy: Team up with Marketing to develop high-impact content and campaigns that engage and convert our target audiences.
- 6–10 years of product marketing experience, ideally in B2B SaaS or data/analytics platforms
- Proven track record of go-to-market plans that drove measurable revenue, retention, or adoption outcomes
- Experience marketing data, analytics, or technically complex products to both business and technical stakeholders
- Analytical mindset with comfort using Tableau, Pendo, Gong, Seismic, Salesforce, and product analytics platforms
- Exceptional storytelling skills — turning technical complexity into compelling narratives
- Proven ability to collaborate cross-functionally and influence without direct authority
- Strong written and verbal communication skills
- Bachelor's degree required; MBA or equivalent experience a plus
Compensation
In the spirit of pay transparency, we're sharing that the base salary range for this position is $125,600 - $188,400, not including potential bonuses or benefits. You'll also be eligible for a 10% annual corporate bonus. Your final compensation will depend on skills, experience, and internal equity considerations. The range represents the full spectrum, but hiring at the maximum isn't typical — we want room for your continued growth.
About Payscale
Payscale stands at the forefront of compensation data technology, pioneering an innovative approach that harnesses advanced AI and up-to-date and reliable market data to align employee and employer expectations. With its suite of solutions—Payfactors, Marketpay, and Paycycle—Payscale empowers 65% of Fortune 500 companies to make strategic compensation decisions. Organizations like Panasonic, ZoomInfo, Chipotle, AccentCare, University of Washington, American Airlines, and Rite Aid rely on its unique combination of actionable data and insights, experienced compensation services, and scalable software to drive business success. By partnering with Payscale, businesses can make confident compensation decisions that fuel growth for both their organization and their people.
Create confidence in your compensation. Payscale.
To learn more, visit www.payscale.com.
Location
Payscale has an employee centric remote-first model that provides you the flexibility to do your best work in a space that supports you, while also finding time to collaborate in person for the moments that matter. In our remote-first model, employees can work from the location that works best for them. We do not have centralized corporate offices. Employees can choose to work from home, in company-paid co-working spaces, or any combination of the two that best suits their unique needs.
If you work from home, we recommend ensuring that you can meet the following technology, equipment and workspace requirements:
· High-Speed Internet - A stable broadband or fiber connection (satellite is highly discouraged) with a minimum speed of 100 Mbps in a dedicated workspace that has a reliable Wi-Fi signal.
· Device for Multifactor Authentication (MFA/2FA) - smartphone, tablet, etc.
When it matters (usually no more than a few times a year) we take the time to gather for in-person events.
Payscale has employees across the US, Canada, UK, The Philippines and Romania however we are currently unable to hire in the Quebec Province, Northern Ireland, and Hawaii.
Benefits and Perks
All around awesome culture where together we strive to live our 5 values:
· Data informed decision making.
· Customer first. Always.
· Succeed together.
· Relentless about results. Obsessed with excellence.
· Lead the change. Shape the standard.
An open and inclusive environment where you'll learn and grow through programs and resources like:
· Monthly company All Hands meetings
· Regular opportunities for executive leadership exposure through things like AMAs
· Access to continued learning & development opportunities
· Our commitment to a continuous feedback culture which allows us to drive performance and career growth
· A growing network of Employee Resource Groups
· Company sponsored volunteer hours
· And more!
Our more standard benefits
· Flexible paid time off, giving you the opportunity to rest, relax and recharge away from work
· 14 Paid Company Holidays, includes 2 floating holidays (you choose!)
· A comprehensive benefits plan including medical, dental, life, vision, disability, and life insurance covered up to 100% by Payscale
· Unlimited infertility coverage benefits through our medical plans
· Additional supplemental health benefits offered to you and your family
· 401(k) retirement program with a fully vested immediate company match
· 16 weeks of paid parental leave for birthing and non-birthing parents
· Health Savings Account (HSA) options and company contributions each pay period
· Flexible Spending Account (FSA) options for pre-tax employee allocations
· Annual remote work stipend to be used on wellness or home office equipment
Equal Opportunity Employer:
We embrace equal employment opportunity. Payscale is committed to a policy of equal employment opportunity for all applicants and employees. It is our policy that employees will not be subjected to unlawful discrimination on the basis of race, color, religion, sex, age, national origin, or ancestry, physical or mental disability, veteran or military status, marital status, sexual orientation, political ideology, and any other basis protected by federal, state, or local laws. This policy applies to all terms and conditions of employment, including but not limited to: recruitment, hiring, transfers, promotions, training, discipline, termination, compensation and benefits, performance appraisals, education, and social and recreational programs.
We know the confidence gap and imposter syndrome can get in the way of meeting spectacular candidates, so please don't hesitate to apply — we'd love to hear from you.
If you have a disability or impairment and need assistance with the application process, please email [email protected] for support.
Fraud Alert:
Payscale values security and privacy. During your job application and interview process, we will never ask for your personal banking or financial information, social security number, or other sensitive information, if you are unsure if a message is from Payscale, please email [email protected]
