Lingarogroup is hiring a Partner Marketing Manager to develop and execute partner marketing plans with hyperscalers and strategic technology partners. You will be responsible for driving go-to-market initiatives, expanding our market presence, and delivering measurable pipeline and revenue growth.
What You'll Do
- Develop and execute a partner marketing plan and specific joint marketing programs with hyperscalers, ISVs, and strategic partners (e.g., Google Cloud, Microsoft, SAP, Oracle, Salesforce, Databricks, Snowflake, GCP).
- Establish and scale demand generation functions to deliver qualified pipeline and revenue growth across focus areas such as data modernisation, cloud migration, GenAI, supply chain analytics, and customer experience management.
- Lead high-impact ABM partner related programs for key verticals and geographies, improving mindshare and wallet share among target accounts and partners.
- Orchestrate in-person and virtual partner events, digital campaigns, and other partner activations to deepen engagement with key accounts, accelerate the sales cycle, and maximise brand visibility at flagship industry events.
- Oversee the creation of compelling marketing messaging and collateral for campaigns, partner communications, and strategic announcements.
- Work closely with global marketing, branding, sales, commercial leaders, and subject matter experts to align marketing initiatives with GTM strategy and ensure effective lead nurture and campaign ROI tracking.
- Build, mentor, and scale a high-performing partner marketing team, fostering a culture of innovation, collaboration, and measurable impact.
What We're Looking For
- 10+ years of progressive experience in B2B marketing, with significant exposure to partner/alliance marketing in the technology sector.
- Demonstrated success in building and scaling marketing functions, leading ABM and demand generation programs, and managing integrated campaigns with global technology partners.
- Strong track record of influencing pipeline and revenue, with quantifiable wins and experience in ROI measurement.
- Proven experience with digital marketing tactics and platforms (SEO, SEM, social media, email marketing) and their automation.
- Strong experience in managing and executing both virtual and in-person events.
- Experience managing and mentoring teams.
- Excellent communication, stakeholder management, and project leadership skills.
Nice to Have
- Relevant certifications in revenue marketing, digital marketing, and account-based marketing are a plus.
- Strategic thinker with hands-on execution capability.
- Agile, resilient, and able to thrive in a fast-paced, matrixed environment.
- Passion for technology, innovation, and driving measurable business outcomes.
Benefits & Compensation
- Stable employment. On the market since 2008, 1500+ talents currently on board in 7 global sites.
- “Office as an option” model. You can choose to work remotely or in the office, depending on your location.
- Flexibility regarding working hours and your preferred form of contract.
- Comprehensive online onboarding program with a “Buddy” from day 1.
- Cooperation with top-tier engineers and experts.
- Unlimited access to the Udemy learning platform from day 1.
- Certificate training programs. Lingarians earn 500+ technology certificates yearly.
- Upskilling support. Capability development programs, Competency Centers, knowledge sharing sessions, community webinars, 110+ training opportunities yearly.
- Internal Gallup Certified Strengths Coach to support your growth.
- Grow as we grow as a company. 76% of our managers are internal promotions.
- A diverse, inclusive, and values-driven community.
- Autonomy to choose the way you work. We trust your ideas.
- Create our community together. Refer your friends to receive bonuses.
- Activities to support your well-being and health.
- Plenty of opportunities to donate to charities and support the environment.
- Modern office equipment. Purchased for you or available to borrow, depending on your location.
Work Mode
This role follows a hybrid work model, offering the flexibility to work from the office or remotely based on your location.
Lingarogroup is an equal opportunity employer.
