Digital is hiring a Paid Media Strategist

We are seeking a Paid Media Strategist to lead the paid and organic social growth of SUPERCINEMA’s (https://supercinema.film) pre-launch social brand. You will shape high-level strategy across Instagram, TikTok, and other relevant platforms to build a large, engaged audience of cinephiles while advising on creative, targeting, and paid media campaigns. Responsibilities - Develop audience growth strategies across Instagram, TikTok, and other relevant platforms. - Define content themes and positioning for a standout social brand. - Advise on Reels and short-form video content strategy. - Recommend community-building and audience engagement approaches. - Provide high-level paid media recommendations (Meta and other relevant platforms). - Guide audience targeting, growth opportunities, and performance optimization. - Translate strategy into actionable insights for the client. Requirements - Proven experience growing creator accounts or media brands on Instagram, TikTok, and Meta. - Strong understanding of Reels, short-form video, and social content strategy. - Experience with audience targeting, segmentation, and paid media strategy. - Familiarity with entertainment, film, or creator-focused campaigns is preferred. - Ability to work independently in a freelance capacity, providing strategic guidance rather than day-to-day execution. - Excellent communication and presentation skills.