Montevideo, Uruguay (remote) Remote (Global) Employment

Launch Potato is hiring a Paid Media Specialist

Responsibilities

  • Support the success and growth of our Make Money/Manage Money native and social media campaigns by executing campaign builds, monitoring performance, and assisting in optimizations that help scale winning strategies.
  • Execute and manage social and native ad campaigns across platforms such Meta and Taboola
  • Monitor daily performance metrics and implement optimizations to creative, bids, and placements
  • Partner with senior media buyers to launch new campaigns and expand existing ones while supporting strategic growth
  • Facilitate creative testing by assisting with copy iteration, image/video swaps, and tracking results
  • Conduct competitor research and performance audits to surface new testing opportunities
  • Collaborate with the Content and Paid Media teams to ensure seamless campaign setup and timely asset delivery
  • Maintain campaign documentation and update performance trackers regularly to support team throughput

Requirements

  • Hands-on experience running social or native ad campaigns across platforms like Meta, TikTok, Pinterest, Taboola, Outbrain
  • Proven ability to monitor and optimize campaign performance using data
  • Strong attention to detail with a focus on executional excellence and task management
  • Ability to collaborate across functions and communicate clearly in a remote work environment
  • Display an attitude of positivity and willingness to embrace change, not getting discouraged when business or cross-functional needs change
  • Passion for performance marketing and a desire to grow within the Make Money/Manage Money vertical of our largest brand, FinanceBuzz
  • 3+ years of media buying experience, with a focus on performance-driven results across social and native ad campaigns

Work Arrangement

Remote (Worldwide)

Team

Team size: over 15 countries. Structure: remote-first team

Additional Information

  • This role will require occasion campaign monitoring after hours or on weekends, as needed.
Your first international client?

Don't lose them over invoicing

Clients ghost freelancers with unprofessional invoicing. Glopay gives you a real EU company partnership so they take you seriously from invoice #1.

Instant EU company partnership
Invoice builder with your branding
Automated payment reminders
Real-time payment tracking
Get EU company now
Ready in 24 hours
About company
Launch Potato
Launch Potato is a profitable digital media company that reaches over 30M+ monthly visitors through brands such as FinanceBuzz, All About Cookies, and OnlyInYourState. As The Discovery and Conversion Company, their mission is to connect consumers with the world’s leading brands through data-driven content and technology.
All jobs at Launch Potato Visit website
Job Details
Category other
Posted 2 hours ago