About the Role
The ideal candidate will have experience in planning, executing, and analyzing paid media campaigns across various online channels. This role requires a strong understanding of digital advertising platforms, audience targeting, and performance metrics to ensure efficient use of marketing budgets.
Responsibilities
- Develop and manage paid advertising strategies across search, social, and display platforms
- Monitor campaign performance and adjust bids, budgets, and targeting to maximize ROI
- Collaborate with creative teams to produce effective ad content
- Conduct A/B testing to refine ad copy, visuals, and landing pages
- Analyze key performance indicators and generate regular reporting
- Optimize campaigns based on data insights and market trends
- Manage relationships with external vendors and ad platforms
- Ensure compliance with advertising policies and brand guidelines
- Forecast media spend and track return on ad spend
- Stay current with digital marketing technologies and platform updates
- Work closely with analytics teams to define KPIs and measurement frameworks
- Troubleshoot underperforming campaigns and implement corrective actions
- Support the development of audience segmentation strategies
- Coordinate campaign launches and timelines with internal stakeholders
- Use tracking tools to monitor conversions and user behavior
Nice to Have
- Certifications in Google Ads or Meta Blueprint
- Experience in e-commerce or performance marketing
- Familiarity with SQL or data querying tools
- Knowledge of SEO principles and how they interact with paid media
- Experience with international campaign management
Benefits
- Health, dental, and vision insurance coverage
- Retirement savings plan with employer contribution
- Paid time off and company holidays
- Flexible work schedule
- Professional development stipend
- Remote work equipment allowance
- Wellness programs and mental health support
- Parental leave policy
- Ongoing training and career growth opportunities
- Inclusive and supportive workplace culture
Compensation
Competitive salary with performance bonuses
Work Arrangement
Remote position with flexible hours
Team
Collaborative digital marketing team focused on data-driven campaigns
Our Approach to Performance Marketing
We focus on scalable, data-backed strategies that align with long-term business goals. Campaigns are built on rigorous testing, transparent reporting, and continuous optimization. Success is measured by sustainable customer acquisition and lifetime value growth.
Growth and Development
Team members are encouraged to lead initiatives, attend industry events, and pursue certifications. Internal mobility is supported, and regular feedback ensures alignment with career objectives.
No visa sponsorship available
